GAZ

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Gorky Automobile Plant
(trading as GAZ)
Native name
Го́рьковский автомоби́льный заво́д
Subsidiary
Industry Automotive
Defense industry
Founded 1932; 85 years ago (1932) Nizhny Novgorod
(named Gorky 1932 - 1990)
Headquarters Nizhny Novgorod, NIZ, Russia
Key people
Vadim Sorokin (President & CEO of GAZ Group), Siegfried Wolf (Chairman of the Board, OJSC GAZ, Russian Machines), Manfred Eibeck (Chief Executive Officer, Russian Machines)[1]
Products Automobiles, automotive parts
Revenue $2.476 billion (GAZ Group 2016)
$17.708 million (GAZ Group 2016)[2]
Owner Oleg Deripaska
Parent GAZ Group
Website Gaz website

GAZ or Gorkovsky Avtomobilny Zavod (Russian: ГАЗ or Го́рьковский автомоби́льный заво́д, lit. 'Gorky Automobile Plant') is a Russian automotive manufacturer located in Nizhny Novgorod. It started in 1932 as NAZ, a cooperative enterprise between Ford and the Soviet Union, as a result of a Five year plan.[3]

GAZ is the core company of GAZ Group holding, a part of Basic Element business group, the headquarters of GAZ Group is located in Nizhny Novgorod. Russian Machines Corporation is the controlling shareholder in OAO GAZ.

History[edit]

Early history[edit]

In May 1929 the Soviet Union signed an agreement with the Ford Motor Company.[3] Under its terms, the Soviets agreed to purchase $13 million worth of automobiles and parts, while Ford agreed to give technical assistance until 1938 to construct an integrated automobile-manufacturing plant at Nizhny Novgorod. Production started on 1 January 1932, and the factory and marque was titled Nizhegorodsky Avtomobilny Zavod, or NAZ, but also displayed the "Ford" sign. GAZ's first vehicle was the medium-priced Ford Model A, sold as the NAZ-A, and a light truck, the Ford Model AA (NAZ-AA). NAZ-A production commenced in 1932 and lasted until 1936, during which time over 100,000 examples were built.

In 1933, the factory's name changed to Gorkovsky Avtomobilny Zavod, or GAZ, when the city was renamed after Maxim Gorky; similarly, models were renamed GAZ-A and GAZ-AA. From 1935 to 1956, the official name was augmented with imeni Molotova (literally, named after Molotov).

The GAZ-A was succeeded by the more modern GAZ-M1 (based largely on the four-cylinder version of the Ford Model B), produced from 1936 to 1942, the M letter stands for Molotovets ('of Molotov's fame'), it was the origin of the car's nickname, M'ka (Эмка).[3]

During the war GAZ assembled Chevrolet G7107 and G7117 (G7107 with winch) from parts shipped from the USA under Lend Lease.

Experience with the A and the M1 allowed the GAZ engineers to develop their own car model independently of Ford. Called the GAZ-11, this more upscale model entered production in 1942 and remained in limited wartime production until 1946, the M2's bodyshell entered limited production in 1941, mounted on a four-wheel drive chassis and sold in small quantities as the GAZ-61.

Postwar period[edit]

GAZ-14, produced 1977-1988

At that time, GAZ engineers worked to develop an all-new car model to enter production once hostilities ended. Called the GAZ-M20 Pobeda (Victory), this affordably-priced sedan with streamlined, fastback styling, entered production in 1946 and was produced by GAZ until 1958. (Licensed production under the name Warszawa continued in Polish FSO until the 1970s). It was the first Soviet car with electric windshield wipers (rather than mechanical- or vacuum-operated ones),[4] it also had four-wheel hydraulic brakes.[5] The GAZ-72, a four-wheel drive version, was produced in low volume.

GAZ also made GAZ-12 ZIM, GAZ-21 and GAZ-24 Volga and the luxury cars GAZ-13 and GAZ-14 Chaika. The ZIM was the first GAZ car to feature the leaping deer hood ornament,[6] the GAZ-21 made its public debut in 1955, with a three cars on a demonstration drive from Moscow to the Crimea, two automatic models and a manual.[7] It was launched in 1956 and became a symbol of the whole Soviet epoch, the car offered front seats able to fold flat[7] and came standard with cigarette lighter and a radio[8] at a time when most American-built cars did not have a radio.[9] A small number of Volgas with the 195 hp (145 kW; 198 PS) Chaika engine, automatic transmission, and power steering were built for the KGB as the M23, 603 were built in 1962-1970.[10] As the car's leading engineer Boris Dekhtyar recalled, the new version of the Volga had improved brake pads and reached a higher top speed of over 170 km/h; it was well received.[11] The new engine produced 195 h.p. at 4,400 rpm.[12] The production of Chaika started in 1959, over the years several modifications of Volga and Chaika were produced.

In the 1960s GAZ plant renewed its truck range by launching such models as GAZ-52, GAZ-53А and GAZ-66; in the 1960s and 1970s, the plant was overhauled and updated; 1962 saw it fitted with the Soviet Union's first automated precision shop.[13] In 1994 the plant started production of GAZelle light commercial vehicles. GAZelle quickly gained popularity in Russia. Currently there are over 300 modifications of these vehicles for various applications. GAZelle gave a huge impetus to development of small and medium businesses in Russia. GAZ plant also launched production of the related Valdai medium-duty truck and the Sobol (sable) light commercial vehicle.

The plant became AvtoGAZ, with the integration of its various subcontractors, on 24 August 1971; the same year, it was awarded the Order of Lenin.[14]

GAZ produced its ten millionth vehicle in March 1981;[15] in the late 1990s GAZ was deemed to be the best managed Russian automotive manufacturer.[16]

SibAl takeover[edit]

GAZ Volga Siber, introduced in 2008

In November 2000 GAZ was acquired in a hostile takeover by SibAl;[17] in March 2003 GAZ declared that the production of passenger cars was no longer a priority for the company, and plans to release a new GAZ-3115 model had been abandoned.[18]

In 2006, GAZ made a move on the LDV company based in Birmingham, England, and acquired the van maker from the venture capital group Sun European Partners in July of that year. GAZ said that they planned to market the MAXUS (LDV's new Panel-van that was released in January 2005) into the rest of Europe and Asia. GAZ proposed to increase production in the LDV plant in England, while also commencing production of the MAXUS in a new plant in Russia. However, due to the recession, the production at the LDV plant was halted and the plant was sold to a Chinese company called ECO Concept in 2009.[19]

As then DaimlerChrysler modernized its Sterling Heights Assembly plant in 2006, the old Chrysler Sebring / Dodge Stratus assembly line and tooling was sold to GAZ and was shipped to Nizhny Novgorod in Russia.[20] To produce the vehicle in Nizhny Novgorod, GAZ built a modern production facility with a high degree of automation. GAZ marketed the vehicle with minor design as the Volga Siber from 2008 until the end of 2010 when it was phased out due to the economic crisis. Now GAZ car facility is used for contract manufacturing for Volkswagen and General Motors.

Andersson leadership[edit]

GAZon Next flatbed truck, produced since 2014

In 2009, Bo Andersson, former Vice-President of General Motors, was appointed President/CEO of GAZ Group, that was a turning point in the company’s development after the crisis period of 2008. Under the leadership of the foreign management the company renewed its model range, established cooperation with the leading international manufacturers and achieved the best financial results in the company’s history.[citation needed]

In 2010, GAZ upgraded its model range by launching new GAZelle-BUSINESS lineup with diesel and petrol engines and LPG equipment;[21] in 2012 GAZ is starting preproduction of the new-generation light commercial vehicle GAZelle-Next. The new GAZ model will be launched into mass production in 2013.

In November 2010 the company decided to end production of the Volga Siber, its last GAZ passenger car model, and to discontinue the GAZ Volga range;[22] in December 2010, GAZ Group signed a memorandum of understanding with Daimler on contract manufacturing of Mercedes-Benz Sprinter at GAZ plant in Nizhny Novgorod. It is expected that production will start in 2013;[23] in June 2012 GAZ Group and Daimler announced start of implementation of Mercedes-Benz Sprinter contract manufacturing project at GAZ plant, and plans to organize contract manufacturing of Mercedes engines at Yaroslavl Motor Plant of GAZ Group.

In February 2011, General Motors and GAZ Group signed an agreement on contract assembly of the new Chevrolet Aveo car at GAZ plant in Nizhny Novgorod,[24] as of December 2012, production was underway with an expected annual production of 30,000 vehicles.[25]

In June 2011, Volkswagen Group Rus and GAZ Group signed a long-term agreement on contract manufacturing at GAZ plant with total investment of €200 million, it is planned to produce Škoda Yeti, the new Volkswagen Jetta and Škoda Octavia. The total production volume in the peak years will be about 110,000 vehicles; in November 2011, under the contract manufacturing agreement, GAZ started SKD assembly of Škoda Yeti; full-cycle production started in December 2012.[26]

In 2011, GAZ Group achieved the highest results in the history of the company in terms of net profit, net profit margin, and revenue per employee; in 2011 the revenue of the company increased by 37%, EBITDA – by 49%, and net profit – by 4 times. The company’s revenue in 2011 was $4.1 billion, the company earned $264 million of net profit.

In 2011, Bo Andersson received Automotive Executive of the Year Award at the International Automotive Forum organized by the Adam Smith Institute, and was named a Eurostar of automotive industry in the emerging market category by the Automotive News Europe Magazine for achievements in model range renewal, establishment of cooperation between GAZ Group and leading international automakers, and positive financial results of the company in 2010.

See also[edit]

References[edit]

  1. ^ "Top Management". Gazglobal.com. Archived from the original on 21 June 2017. Retrieved 8 July 2017. 
  2. ^ "ПАО ГАЗ — ОТЧЕТНОСТЬ ПО МСФО". Gazgroup.ru. Archived from the original on 12 June 2017. Retrieved 8 July 2017. 
  3. ^ a b c Odin, L.C. World in Motion 1939 - The whole of the year's automobile production. Belvedere Publishing, 2015. ASIN: B00ZLN91ZG.
  4. ^ Thompson, p. 52
  5. ^ Thompson, p. 53
  6. ^ Thompson, p. 68
  7. ^ a b Thompson, p. 61
  8. ^ Thompson, p. 62
  9. ^ Flory, J. "Kelly", Jr. American Cars 1946-1959 (Jefferson, NC: McFarland & Coy, 2008), passim.
  10. ^ Thompson, pp.120-121
  11. ^ Б. А. Дехтяр. "Хвостовые" автомобили ГАЗ. // Биржа плюс Авто. №36. 13.09.2001. С. 38 Archived 23 December 2016 at the Wayback Machine.
  12. ^ Легковой автомобиль ГАЗ-23. Инструкция по уходу. Издание второе. Горький. 1967. С. 114 Archived 3 January 2014 at the Wayback Machine.
  13. ^ Thompson, p.120
  14. ^ Thompson, Andy. Cars of the Soviet Union (Haynes Publishing, Somerset, UK, 2008), p.120.
  15. ^ Thompson, p.242
  16. ^ "Mir on earth". The Economist. 21 August 1997. Archived from the original on 21 June 2017. Retrieved 7 July 2017. 
  17. ^ Ireland, R. Duane; Hoskisson, Robert; Hitt, Michael (2005). Understanding Business Strategy: Concepts and Cases. Cengage Learning. pp. 143–145. ISBN 032428246X. Retrieved 6 July 2017. 
  18. ^ Емельянова, Екатерина; Идиатуллин, Шамиль; Трифонов, Владислав (13 May 2003). "Время менять автомобиль". Газета "Коммерсантъ". p. 20. Archived from the original on 30 July 2013. Retrieved 8 July 2017. 
  19. ^ Ruddick, Graham (15 October 2009). "LDV Vans bought by China's Qu Li". London: The Telegraph, 15 October 2009. Archived from the original on 27 February 2010. 
  20. ^ "US: GAZ to buy Sebring/Stratus assembly line from Chrysler". Just-Auto, 18 April 2006. Archived from the original on 27 September 2011. 
  21. ^ "GAZ Group has started serial production of upgraded GAZelle-Business" (Press release). GAZ Group. 25 February 2010. Archived from the original on 25 September 2011. 
  22. ^ "Q&A: Bo Andersson Joined GAZ to Flee Detroit Stardom". Retrieved 8 July 2017. 
  23. ^ "Russia: Daimler, GAZ sign Sprinter assembly MoU". Automotive World, 24 December 2010. Archived from the original on 16 March 2012. 
  24. ^ "GM to assemble Chevrolets at Russia's GAZ plant". Reuters, 1 February 2011. 1 February 2011. Archived from the original on 24 September 2015. 
  25. ^ Andrew E. Kramer (25 December 2012). "Russia's Desire for Cars Grows, and Foreign Makers Take Notice". The New York Times. Archived from the original on 26 December 2012. Retrieved 26 December 2012. 
  26. ^ "Skoda Yeti Now Assembled at GAZ Full Cycle". wroom.ru. 6 December 2012. Archived from the original on 5 January 2013. Retrieved 31 December 2012. 

External links[edit]

Coordinates: 56°14′47.20″N 43°53′23.58″E / 56.2464444°N 43.8898833°E / 56.2464444; 43.8898833