Żubr (beer)

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Żubr
KP Dojlidy Bialystok Zubr butelka 2006.jpg
TypeBeer
Country of originPoland
Introduced1768
Alcohol by volume6.0%
Websitewww.zubr.pl

Żubr beer (Polish for Bison) is a Polish lager brewed by the Kompania Piwowarska SA. It was formerly known as Dojlidy, the name of the brewery in the Białystok district of Dojlidy, where it is produced.

Brand[edit]

Żubr has been brewed since the Dojlidy Brewery opened in 1768. The Białystok based brewery was bought by the SABMiller subsidiary Kompania Piwowarska SA in 2003. The brew contains 12.1% (by weight) of extract content and 6.0% alcohol.[1] Currently it is brewed at three Kompania Piwowarska breweries: Białystok, Poznan and Tychy.

Marketing[edit]

It is available throughout Poland, and is also available in many off-licences in the UK, due to demand for the beer from the Polish population in Britain. It is currently the second most popular in beer in Poland, with 14% market control.[2] It is rare in the United States.

The cans and bottles use a distinctive green packaging. The logo prominently features a Żubr, or European Bison.

See also[edit]

References[edit]

  1. ^ Praktyczny przewodnik po markach piwa Część I (PDF). Kompania Piwowarska SA, Carlsberg Polska SA, Perła - Browary Lubelskie SA.
  2. ^ "404". sabmiller.com. Retrieved 9 July 2015.