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Network Ten
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Network Ten is an Australian commercial broadcasting network owned by Ten Network Holdings, and is headquartered in Pyrmont, New South Wales. It first aired on August 1,1964 in Melbourne, Network Ten is the one of five national free-to-air networks in Australia. Its owned-and-operated stations can be found in the capital cities of Sydney, Melbourne, Brisbane, Adelaide and Perth. In the early 1960s, the government began canvassing the idea of licensing a third commercial television station in each capital city. This decision was seen by some as a way for the government to defuse growing public dissatisfaction with the dominance of imported overseas programming, the first of these third licences was granted to United Telecasters Sydney was granted on 4 April 1963. Structurally, the Australian television industry was modelled on the two-tiered system that had been in place in Australian radio since the late 1930s. One tier consisted of a network of publicly funded television stations run by the ABC, the second tier consisted of the commercial networks and independent stations owned by private operators, whose income came from selling advertising time. The network was launched as ATV-0 in Melbourne opened on 1 August 1964 and was owned by the Ansett transport and media group, which at the time owned one of Australias two domestic airlines. TEN-10 in Sydney, which opened on 5 April 1965, was owned by United Telecasters Sydney Ltd. Also opened that month was SAS-10, serving the city of Adelaide in South Australia, for its first five years, the 0/10 Network led a hand-to-mouth existence. By the beginning of the 1970s the network was in a financial position. In 1971, the 0/10 network first aired Young Talent Time, which was a ratings success. However, the true financial reprise came about due to the adult soap opera serial Number 96. The series broke new ground for Australian television and captured the imagination of viewers like few programs before or since and this began when Murdochs News Ltd purchased the Wollongong station WIN Television in the early 1960s, around the same time he bought Festival Records. In 1977, frustrated by regulatory blocks that prevented him from expanding into the Sydney market, Murdoch sold WIN, in 1979, Murdoch made an unsuccessful takeover bid for the Melbourne-based The Herald and Weekly Times media group. Although the bid failed, he gained a 50% stake in Ansett, in 1979, 0/10 first aired soap opera Prisoner, which was a huge ratings success. In 1987 Adelaides Network Ten affiliate and Seven Network affiliate successfully negotiated to exchange affiliation rights and channel frequencies due to ownership problems. On 27 December 1987, the exchange came into effect and ADS-7, owned by the owners as the main Network Ten stations, became ADS-10 with SAS-10 converting to SAS-7
