Alexander Aristides Reid is an English former mixed martial artist (MMA), fighting under Bellator, BAMMA and Cage Rage. He is also an actor, having been in Hollyoaks and making an appearance in Drifters. Reid was the winner of Channel 4's 7th and final series of Celebrity Big Brother in 2010.

Celebrity Big Brother 2010, also known as Celebrity Big Brother 7, was the seventh series of the British reality television series Celebrity Big Brother and the final series aired on Channel 4 and E4. It began on Sunday 3 January 2010 and aired for 27 days until the final on 29 January 2010, making it the longest Channel 4 series of Celebrity Big Brother. The series launched with 6.7 million viewers and became the most watched series of Big Brother UK since the eighth regular series in 2007, averaging 3.7 million viewers per night.