The 3/50 Project
The 3/50 Project is a pro-local-business brand designed by retail marketing consultant Cinda Baxter. During the Financial crisis of 2007–2010, small business owners saw pronounced shrinkage in consumer spending from quite early on, one week later, she created a flyer that included the Projects message that could be reproduced on a desktop printer, again posting it on her blog. The 3/50 Project Facebook page, launched on April 1, had more than 60,000 fans in under fifteen months. Regional and national media embraced the Project as well, resulting in coverage by The Wall Street Journal, Entrepreneur, Consumer Reports, CNN, and The Washington Post. Sheer volume and growth of the Project quickly made it necessary to view the grass roots movement as a start up business in its own right. To assure strong continued growth, corporate sponsorships would also be considered, in response to frequent requests, three international versions of The 3/50 Project are in the works for Canada, the UK, and Australia. The summer of 2010, American Express OPEN courted The 3/50 Project in hopes of becoming a financial sponsor, during those discussions, in late October, AmEx pitched a concept called Small Business Saturday, modeled on the Project and its message. Based on resulting financial assurances made by American Express, Baxter agreed to both their sponsorship of the Project and to be the spokesperson for SBS in its inaugural year. The first Small Business Saturday occurred on November 27,2010, the increased visibility and positive messaging that blanketed national media played a key role in the events unprecedented success. Unfortunately, a positive relationship did not continue between The 3/50 Project and American Express, after months of non-existent financial support, the Project removed the credit card companys logo from the website. Shortly thereafter, Baxter officially cut all ties with the giant, also declining their renewed invitation to continue as national spokesperson for Small Business Saturday. S. Called LookLocal, it provides users with maps, descriptions, tap-to-call, tap-to-email, social media links, website links, no fees are associated with use of the app, nor are merchants required to pay for inclusion. Much of The 3/50 Projects success has been attributed to its simple, unlike traditional Buy Local campaigns, the Project speaks in whats been referred to as dinner table language, avoiding technical terminology or mathematical equations. Consumers are asked to think of three businesses they would if they disappeared, then return to them, with a reminder that those transactions are what keeps the doors open. Spend it online, and unless you live in exactly the same community as the e-tailer, by focusing consumers on only three businesses and $50, the Project message was viewed as simple, personal and achievable—without being exclusionary, political, or protectionist. Thats not to say that chains, franchises, and other companies cannot or do not support The 3/50 Project, as a catch phrase, “Buy Local” has become generic to the point of being easily manipulated. In some circles, “buy local” refers to the producer or manufacturer of goods, in others, however, the term is used interchangeably with “shop local, ” which refers to point-of-purchase but excludes business models that are service-oriented. In 2009, numerous national chains began advertising themselves as “buy local” options if they sold even an amount of produce grown nearby
Adamovs mill is a derelict flour mill located outside of Livny, Russia. At its peak in the early 20th century, the mill employed 85 workers and was the fifth largest flour mill in the Russian Empire and it now serves as a tourist attraction for visitors to Livny. The mill was built in 1873 on the Bystraya Sosna River, the mill was built by flour merchant Fedor Adamov, and designed by his son Michael, an architecture student at the Petrovsky Agricultural University. The mill relied on a turbine to generate electricity. The initial design was a failure, on the opening day. Fedor Adamov, who had invested 5 million rubles in the project, was devastated by this failure, the mill was subsequently redesigned and restarted. A dam was installed to raise the level of the Sosna River, causing the mill village. Leonov sued Michael Adamov in court, the court found in Leonovs favor, ruling that Adamov knew his design could cause flooding, and awarded Leonov a large settlement, but this was overturned in the Moscow Court of Justice. By 1913, the mill employed 85 workers and produced over 9,000 tons of flour a year, Michael Adamov had taken over as master of the mill, and had become one of the wealthiest industrialists in pre-revolutionary Russia. He was known for his generosity to his workers, gifting them with 25 rubles for the birth of a child, the mill was profitable, ranked as fifth in volume of production of flour in the Russian Empire. It was equipped with efficient imported equipment for grinding and transporting flour, the mills output was mostly exported. Adamov engaged in activities, donating money for the a church and an outpatient clinic in Livny, a school in Uspenska. Following the Russian Revolution, Adamovs mill and its properties were appropriated by the state, an attempt was made to demolish the mill, but owing to a miscalculation involving the required dynamite, the demolition failed, leaving the facility damaged but standing. During the Soviet era, the mill was fitted with generators for power generation. During the 1960s and 1970s, plans were made to refit the plant as a flour mill, the suicide of Fedor Adamov at the mill has sparked local legends that Adamovs ghost haunts the mill, and appears to the unwary, promising to show them a hidden treasure. The legend holds that such unwary visitors are never seen again, there are many blogs about ghostly encounters at the mill. Adamovs Mill at Geocaching. su, a Russian geocaching site Adamovs Mill, a LiveJournal gallery
Alliance for Affordable Services
Continuing education is a key focus of Alliance. Specifically, Alliance supports a scholarship program offering merit-based scholarships to Alliance members. The scholarship program started in 1996 and has awarded over $2.5 million in scholarships to more than 1,700 high school graduates. The Alliance College Guide is a resource containing information on preparing for college, selecting a campus. Beginning in 2012, Alliance introduced the Career Education Grant program to provide its members another option for postsecondary education assistance, each $1,000 grant awarded through the program is applied toward tuition at an accredited 2-year trade or technical institution or program. These programs passed to provide funding for a six years. Member surveys also support their efforts on Capital Hill. For example, in 2009, the Alliance conducted a survey that was used by the Senate Finance Committee to help rank small business incentive ideas
Anagennisi Kolindros F.C.
Anagennisi Kolindrou is a Greek football club, based on Kolindros, Pieria. The club spent two seasons in the Beta Ethniki, in 1995 and 1996. Currently it plays in the Third Division of the local Pieria championships
ArgoFilms is a production company specializing in documentary filmmaking. Established in 1990, ArgoFilms has received six Emmy Awards, a duPont-Columbia Award for Journalism, four Genesis Awards, and over one hundred other awards internationally. Allison Argo, who serves as producer, director, writer, editor, the company focusing especially on endangered species and captive animal issues. Frogs, The Thin Green Line, Chimpanzees, An Unnatural History, in total, ArgoFilms has created fifteen films for National Geographic and PBS. Currently in pre-production at ArgoFilms is The Story of Dao, the company’s first feature film, in the late 1980s, Allison Argo encountered a captive gorilla named Ivan living inside a shopping mall in Tacoma, Washington. For over two decades, Ivan had lived in an enclosure without exposure to natural light or other gorillas. Prompted by this encounter, Argo left her career as an actress to produce films on conservation, the Urban Gorilla, directly inspired by Ivan’s condition, took three years for ArgoFilms to complete as their first production. The team included Allison Argo as writer, director, and producer, Argo’s then-husband, Director of Photography Robert E. Collins, as principal cinematographer, and Glenn Close as narrator. The film, broadcast by National Geographic, was nominated for two national Emmys, and received a 1992 Alfred I. duPont–Columbia University Award, after the success of The Urban Gorilla, National Geographic approached Argo to discuss further collaboration. This led to ArgoFilms’ second documentary, Keepers of the Wild, filming for Keepers of the Wild spanned Kenya, Belize, Canada, and the US, starting ArgoFilms’ international travel. Argo wrote, directed, and produced the film, with Glenn Close once again performing as narrator, since 1990, ArgoFilms has produced 14 documentaries, as well as shorter films to support wildlife and conservation causes. The company frequently collaborates with National Geographic Television, PBS, six of ArgoFilms’ documentaries were produced for the PBS Nature series. ArgoFilms is in pre-production for The Story of Dao, the company’s first full-length feature film, the film is based on the life of an elephant named Pang Dao, whom Argo first encountered during the filming of The Urban Elephant for PBS Nature and National Geographic. The Story of Dao began pre-production in 2011, the film’s six-week scout in Southeast Asia was funded by a Kickstarter campaign, which received over $25,000 from over 200 backers. ArgoFilms official website ArgoFilms at the Internet Movie Database