Ishq (transl. Love) is a 2012 Indian Telugu-language romantic drama film written and directed by Vikram Kumar. The film was produced by Vikram Goud under Shresht Movies banner. The film features Nithiin and Nithya Menen in the lead roles with Ajay in a pivotal role. Cinematography for the film was handled by P. C. Sreeram and the music was composed by Anup Rubens.

Nithya Menen is an Indian actress and singer who works primarily in Tamil, Telugu and Malayalam films. Noted for her strong roles and versatility, Menen is a recipient of several accolades including three Filmfare Awards South, two South Indian International Movie Awards and two Nandi Awards.