James Diener

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James Diener
Born 1969
New York, New York
Alma mater Johns Hopkins University
Occupation Music industry executive, entreprenuer
Years active 1990 - present
Website http://www.alignmentartist.com

James Diener is an American music executive and entrepreneur.[1]

Diener is a co-founder of Freesolo Entertainment, an entertainment company comprising Freesolo Music, a record label joint venture with Interscope Records/Universal Music Group; Freesolo Publishing, a joint venture with Sony/ATV Music Publishing; and Freesolo Management, a joint venture with Vector Management/Live Nation Entertainment.[2]. He is also a co-founder of Alignment Artist Capital, a New York-based specialty finance company created specifically for the entertainment industry in partnership with BlackRock.[3]

Diener attended Johns Hopkins University. He received a BA in economics an sociology, and graduated with honors in 1991.[1]Following his graduation, he worked as a management assistant and a recording engineer. He began his formal career in the music industry at Columbia Records; in 2000, while the VP of A&R/Marketing at J Records, he formed Octone Records, an independent label distributed through Sony BMG. In 2002, the label released Songs About Jane, the debut album by Maroon 5, it sold more than 10 million records on Octone. In 2007, A&M/Octone Records was founded as a partnership between Universal Music Group and Octone. Diener served as the label's CEO and president until its sale in 2015.[4][5]


  1. ^ a b Kornbluth, by Jesse. "Sounds Like a Long-Term Plan". latimes.com. Retrieved 2018-05-10. 
  2. ^ "Former A&M/Octone Execs Launch Hybrid Company Freesolo; Gavin DeGraw, Hunter Hunted Among First Signings". Billboard. Retrieved 2018-05-10. 
  3. ^ "Industry Vets James Diener and Howard Lipson Launch Alignment Artists Capital, Backed By BlackRock". Billboard. Retrieved 2018-05-10. 
  4. ^ Leeds, Jeff (2007-05-21). "Maroon 5 Record Deal". The New York Times. ISSN 0362-4331. Retrieved 2018-05-10. 
  5. ^ Newman, Melinda (2015-12-03). "Why This New Form of Funding Has the Music Industry Amped Up". Entrepreneur. Retrieved 2018-05-10. 

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