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City Fairfield Bay, Arkansas
Branding Timeless 106.1 KFFB
Slogan Timeless
Frequency 106.1 MHz
First air date December 31, 1981
Format News-talk-Adult standards-Adult contemporary-Oldies-Classic hits
ERP 15,500 watts
HAAT 268 meters
Class C2
Facility ID 57192
Callsign meaning FairField Bay
Affiliations ABC News
Arkansas Radio Network
Owner Freedom Broadcasting
(Freedom Broadcasting, Inc.)
Webcast Listen Live
Website kffb.com

KFFB is a radio station in Fairfield Bay, Arkansas, serving 10 counties in North Central Arkansas area. It broadcasts on FM frequency 106.1 MHz and is under ownership of Freedom Broadcasting with Bob Connell (current past president of the Arkansas Broadcasters Association and secretary/ treasurer of the Broadcasters of Arkansas PAC) serving as General Manager/Owner. Their programming schedule consists of news from FOX News and the Arkansas Radio Network. The rest of the programming slots are filled with oldies/adult standards/adult contemporary music. Previously, the music format was syndicated by Citadel Media's Timeless and then Adult Standards Music Format from Dial Global Networks satellite feed, but as of August, 2015, its programming consists of all local programming. KFFB's web site (www.kffb.com) is also a major local source of news, event information, and a political Blogspot. The on-air programming is also streamed live from the website.

The station also broadcasts a Christmas Holiday basketball tournament, "The Greer's Ferry Lake Classic".

According to KFFB, since 2001, the station has had a unique agreement with several out-of-market voice talents to provide commercial production of ads for the station's sponsors. This blend of professional voices and detailed post-production work is part of what gives KFFB its signature sound.

The station's other major contribution is its commitment to weather coverage. During the 2008 tornado outbreak and the winter of early 2009 ice storms, the station kept the northern region of the state up to date with information on emergency aid, shelters, and weather warnings leading up to these significant weather events.

The station lost the top 100 feet of its broadcast tower during the 2009 ice storm. Thanks to the efforts of tower crews, electricians, and station personnel, the station was off the air only a few hours. The tower was rebuilt a few weeks later with an all new transmitter and antenna system, restoring its broadcast signal to the ten-county service area.

The station has been honored repeatedly by the Arkansas Broadcasters Association for its community service.

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Coordinates: 35°43′59″N 92°15′36″W / 35.733°N 92.260°W / 35.733; -92.260