Luisa Zissman

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Luisa Zissman
Born Louisa Christina Kalozois
(1987-06-04) 4 June 1987 (age 31)
Milton Keynes, Buckinghamshire, England[1]
Occupation Entrepreneur, reality television contestant
Years active 2013–present
Television The Apprentice (2013)
Celebrity Big Brother 13 (2014)
Oliver Zissman
(m. 2009; div. 2014)

Andrew Collins (m. 2015)
Children 3

Luisa Christina Zissman[2] (born Louisa Christina Kalozois;[3] 4 June 1987[4]) is an English retail entrepreneur and reality television personality.[5] She was the runner-up on the ninth series of The Apprentice and appeared in Celebrity Big Brother 13.[6]

Early life and education[edit]

Zissman was born in Milton Keynes, Buckinghamshire to a Greek father.[7] She attended the Grove Independent school in Loughton, Milton Keynes[8] and Northampton School for Girls.[9]


Her first employment was at an estate agent on Saturdays[10] which she took at 16 to pay the upkeep costs for a horse her parents bought for her. One of her first post-school jobs was at Electronic Data Systems,[11] but she later stated that she decided to go into business owing to a dislike of being told what to do.[8]

She is based in St. Albans, Hertfordshire,[10] and she had her own baking website, eBay electronics business and cupcake shop (now closed) – Dixie's Cupcakery, named after her daughter.[12][13] Although she claimed on several occasions that these three businesses have a net worth of £1.5 million,[14] The Independent valued the three businesses, all trading names of Boutique Trading Ltd of which Zissman is listed as director and company secretary, at £194.[2][15] They also noted that the eBay electronics store she owned was a "one-stop shop for several sellers, including electronics, baking and beauty products".[2]

Zissman came to public attention when she appeared on the ninth series of The Apprentice in 2013, where she was runner up.[6][16] On 23 July 2013, Zissman appeared on BBC Radio 1's Innuendo Bingo.[17] In November 2013 she launched her business, named Bakers Toolkit, at the Cake International Show.[18] Earlier, there had been some debate about whether the name should include an apostrophe.[19] She joined the thirteenth series of Celebrity Big Brother on 3 January 2014.[20][21] She finished fourth overall behind Jim Davidson, Dappy and Ollie Locke.[22] She has since appeared on Reality Bites[23] and News Thing.

Personal life[edit]

Zissman married her first husband, entrepreneur Oliver Zissman in 2009. Zissman gave birth to her first daughter, Dixie, in 2010. Zissman and her husband divorced in 2014.[24][25] While on Celebrity Big Brother in 2014, she came out as bisexual, and had sought treatment for sex addiction.[26][27] Zissman married her second husband, Irish businessman Andrew Collins in Ireland in July 2015.[28] Zissman's second daughter, Indigo Esme Collins, was born on 2 August 2016. In June 2017, she announced she was expecting her third daughter.


  1. ^ "Poll and video: St Albans' Luisa Zissman in tonight's Celebrity Big Brother final - News - Herts Advertiser". Retrieved 6 March 2014. 
  2. ^ a b c Paul Gallagher (17 July 2013). "The Apprentice Final 2013: Doubts cast over Luisa Zissman's business claims - News - TV & Radio". The Independent. Retrieved 5 February 2014. 
  3. ^ "Elliot Zissman, director of Totally Fitness is a Young Gun 2007". ClickPress. Retrieved 6 March 2014. 
  4. ^ Hodgson, Claire (4 January 2014). "Luisa Zissman in Celebrity Big Brother 2014 line-up: Everything you need to know about this year's housemates". Daily Mirror. Retrieved 4 January 2014. 
  5. ^ "BBC One - The Apprentice, Series 9 - Luisa Zissman". BBC. 
  6. ^ a b "Apprentice runner-up Luisa Zissman enters Celebrity Big Brother house". St Albans & Harpenden Review. Retrieved 5 January 2014. 
  7. ^ Loading... (25 February 2014). "'We Love Each Other To Death': Are Things Getting Serious Between Luisa Zissman And Dappy? - Celebrity Gossip, News & Photos, Movie Reviews, Competitions". Entertainmentwise. Retrieved 6 March 2014. 
  8. ^ a b "The Final Five". One-off spin-off of The Apprentice. BBC One. 8 July 2013. 
  9. ^ Sunday Times Money Section p10, 27 October 2013. Retrieved 27 October 2013
  10. ^ a b "BBC One – The Apprentice, Series 9 – Luisa Zissman". BBC. Retrieved 5 January 2014. 
  11. ^ Amy Duncan (14 July 2013). "Apprentice finalist Luisa Zissman 'bedded married boss when she was just a teenager' | Metro News". Retrieved 6 March 2014. 
  12. ^ "Celebrity Big Brother for St Albans cupcake shop owner Luisa Zissman". Herts Advertiser. 31 December 2013. Retrieved 5 January 2014. 
  13. ^ "St Albans thieves are foiled by cupcake crimefighter". Herts Advertiser. 6 January 2013. Retrieved 5 January 2014. 
  14. ^ "Week 11: Interviews - Semi Final". The Apprentice. BBC One. 10 July 2013. 
  15. ^ "Doubts cast over Luisa Zissman's business claims". 
  16. ^ "The Apprentice, Series 9, The Final and You're Hired, Luisa Zissman – Matt Edmondson's Awkward Conversations". BBC. 17 July 2013. Retrieved 5 January 2014. 
  17. ^
  18. ^ Joanna Crawley (8 November 2013). "Luisa Zissman pulls out all the stops to launch her baking business with a VERY low cut prom dress and muscly male models". Retrieved 1 February 2014. 
  19. ^ "Does an apostrophe really matter in business?". The Daily Telegraph. 22 August 2013. Retrieved 1 February 2014. 
  20. ^ "Celebrity Big Brother 2014: Luisa Zissman perfacts her punching technique with Evander Holyfield". Metro UK. Retrieved 4 January 2014. 
  21. ^ "Luisa Zissman spent £1,000 on cosmetic treatments before entering Celebrity Big Brother". Daily Mail. Retrieved 10 January 2014. 
  22. ^ "Day 27". Celebrity Big Brother 13. Channel 5. Wednesday, 29 January.  Check date values in: |=, |year= / |date= mismatch (help)
  23. ^ "Reality Bites". 5 February 2015. ITV2.  Missing or empty |series= (help)
  24. ^ "Boardroom broigeses! Lord Alan Sugar returns in The Apprentice". 10 May 2013. Archived from the original on 11 December 2013. Retrieved 6 March 2014. 
  25. ^ "Luisa Zissman says estranged husband's mistress 'did her a favour'". Daily Mail. Retrieved 7 January 2014. 
  26. ^ Nico Adams (7 January 2014). "Luisa Zissman: 9 things you should know about the bisexual Apprentice star on Celebrity Big Brother 2014 | Metro News". Metro. UK. Retrieved 15 January 2014. 
  27. ^ "'Celebrity Big Brother' Star Luisa Zissman Reveals She Was Treated For Sex Addiction". Huffington Post UK. Retrieved 10 January 2014. 
  28. ^ "Luisa Zissman shows off her wedding ring Macmillan Cancer event - Daily Mail Online". Mail Online.