Often

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"Often"
The Weeknd - Often.png
Single by The Weeknd
from the album Beauty Behind the Madness
ReleasedJuly 31, 2014 (2014-07-31)
FormatDigital download
Recorded2014
Length4:10
Label
Songwriter(s)
Producer(s)
The Weeknd singles chronology
"Wanderlust"
(2014)
"Often"
(2014)
"Love Me Harder"
(2014)
"Wanderlust"
(2014)
"Often"
(2014)
"Love Me Harder"
(2014)
Music video
"Often" on YouTube

"Often" is a song by Canadian singer The Weeknd. The track was released on July 31, 2014 as the first single from his second studio album, Beauty Behind the Madness (2015).[1][2] The song reached number 59 on the Billboard Hot 100 and number 69 on the Canadian Hot 100. The song samples the song "Ben Sana Vurgunum" sung by the Turkish singer Nükhet Duru.[3]

Remix[edit]

The official remix features additional verses by Rick Ross and Schoolboy Q.[citation needed]

Music video[edit]

A music video for "Often" was released on 21 August 2014.

Critical reception[edit]

The song won two awards at the 2015 Much Music Video Awards, Video of the Year and Best Director.[citation needed]

Commercial performance[edit]

In the United States, "Often" debuted at number 97 on the US Billboard Hot 100 chart on the week on November 1,2014. On the week of February 7, 2015 the song peaked at number 59. The song spent a total of 20 weeks on the chart. On December 7, 2016, the single was certified triple platinum by the Recording Industry Association of America (RIAA) for combined sales and streaming equivalent units of over three million units in the United States.

In Canada, the song debuted at number 95 on the Canadian Hot 100 chart on the week of November 1, 2014. On the week of November 22, 2015, it peaked at number 69 on the chart. The song spent a total of 22 weeks on the chart. The single was certified gold by Music Canada for sales of over 40,000 copies in Canada.

Track listing[edit]

Digital download[1]
No.TitleWriter(s)Producer(s)Length
1."Often"
4:10

Charts[edit]

Chart (2015) Peak
position
Canada (Canadian Hot 100)[4] 69
Sweden (Sverigetopplistan)[5] 55
Netherlands (Single Top 100)[6] 96
Norway (VG-lista)[7] 12
UK Singles (Official Charts Company)[8] 65
UK R&B (Official Charts Company)[9] 13
US Billboard Hot 100[10] 59
US Hot R&B/Hip-Hop Songs (Billboard)[11] 15
US Rhythmic (Billboard)[12] 22

Certifications[edit]

Region Certification Certified units/Sales
Canada (Music Canada)[13] Gold 40,000^
Denmark (IFPI Denmark)[14] Platinum 90,000^
Norway (IFPI Norway)[15] 2× Platinum 20,000*
Sweden (GLF)[16] Platinum 40,000^
United Kingdom (BPI)[17] Gold 400,000double-dagger
United States (RIAA)[18] 3× Platinum 3,000,000double-dagger

*sales figures based on certification alone
^shipments figures based on certification alone
double-daggersales+streaming figures based on certification alone

dagger Since May 2013, RIAA certifications for digital singles include on-demand audio and/or video song streams in addition to downloads.[19]

Release history[edit]

Region Date Format Label
 United States July 31, 2014[1] Digital download

References[edit]

  1. ^ a b c "Often – Single by The Weeknd". iTunes Store. United States: Apple. Archived from the original on August 3, 2014. Retrieved August 3, 2014.
  2. ^ "The Weeknd 'Often'". Republic Records. Archived from the original on August 3, 2014. Retrieved August 3, 2014.
  3. ^ "Grinin Elli Tonu'nda Nükhet Duru sürprizi" (in Turkish). Turkey: Sabah. Retrieved April 19, 2016.
  4. ^ "The Weeknd Chart History (Canadian Hot 100)". Billboard. Retrieved July 10, 2015.
  5. ^ "Swedishcharts.com – The Weeknd – Often". Singles Top 100. Retrieved July 10, 2015.
  6. ^ "Dutchcharts.nl – The Weeknd – Can't Feel My Face" (in Dutch). Single Top 100. Retrieved June 19, 2015.
  7. ^ "Norwegiancharts.com – The Weeknd – Can't Feel My Face". VG-lista. Retrieved July 1, 2015.
  8. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved September 4, 2015.
  9. ^ "Official R&B Singles Chart Top 40". Official Charts Company. Retrieved September 4, 2015.
  10. ^ "The Weeknd Chart History (Hot 100)". Billboard. Retrieved July 10, 2015.
  11. ^ "The Weeknd Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved July 10, 2015.
  12. ^ "The Weeknd Chart History (Rhythmic)". Billboard. Retrieved August 31, 2017.
  13. ^ "Canadian single certifications – The Weeknd – Often". Music Canada. Retrieved July 11, 2015.
  14. ^ "Certificeringer - The Weeknd - Often" (in Danish). IFPI Denmark. Retrieved January 3, 2018.
  15. ^ "The Weeknd - Often" (in Norwegian). Retrieved September 23, 2015.
  16. ^ "The Weeknd - Often" (in Swedish). Retrieved September 1, 2015.
  17. ^ "British single certifications – The Weeknd – Often". British Phonographic Industry. Retrieved September 5, 2017. Select singles in the Format field. Select Gold in the Certification field. Type Often in the "Search BPI Awards" field and then press Enter.
  18. ^ "American single certifications – The Weeknd – Often". Recording Industry Association of America. If necessary, click Advanced, then click Format, then select Single, then click SEARCH. 
  19. ^ "RIAA Adds Digital Streams To Historic Gold & Platinum Awards". Recording Industry Association of America. May 9, 2013. Archived from the original on May 26, 2013. Retrieved May 9, 2013.