The Man Who Sold the Moon
"The Man Who Sold the Moon" is a science fiction novella by American author Robert A. Heinlein, written in 1949 and published in 1950. A part of his Future History and prequel to "Requiem", it covers events around a fictional first Moon landing in 1978 and the schemes of Delos D. Harriman, a businessman, determined to reach and control the Moon. Delos David "D. D." Harriman, "the last of the Robber Barons", is obsessed with being the first to travel to—and possess—the Moon. He asks his business partner, George Strong, other tycoons to invest in the venture. Most dismiss Harriman's plans as foolhardy: Nuclear rocket fuel is scarce as the space station that produces it blew up destroying the only existing spaceship; the necessary technology for a chemical-fueled rocket stretches the boundaries of current engineering. The endeavor is both costly and of uncertain profitability. One skeptic offers to sell "all of my interest in the Moon...for fifty cents". Strong and two others agree to back his plans.
The technical problems are solvable with talent. To solve the tougher financial problems, Harriman exploits political rivalries, he implies to the Moka-Coka company, for example, that rival soft drink maker 6+ plans to turn the Moon into a massive billboard, using a rocket to scatter black dust on the surface in patterns. To an anti-Communist associate, he suggests that the Russians may print the hammer and sickle across the face of the Moon if they get to it first. To a television network, he offers the Moon as a uncensorable broadcasting station. Harriman seeks to avoid government ownership of the Moon; as it passes directly overhead only in a narrow band north and south of the equator, he uses a legal principle that states that property rights extend to infinity above a land parcel. On that basis, Mexico and parts of South America, other countries in those latitudes around the world, have a claim on the Moon; the United States has a claim due to Florida and Texas. By arranging for many countries to assert their rights Harriman persuades the United Nations to, as a compromise, assign management of the Moon to his company.
Money remains the main difficulty. Harriman liquidates his assets, risks bankruptcy, damages his marriage, raises funds in numerous legitimate and semi-legitimate ways. Children donate money for a promise of all contributors' names engraved on a plaque left on the Moon; the names, will be microscopic in size. Harriman sells land and naming rights to craters, plans to sell postal covers canceled on the Moon to collectors, he starts rumors that diamonds exist in moondust, intending to secretly place gems in the rocket to convince people that the rumors are true. Harriman will strenuously deny that the diamonds are from the Moon, being part of a scientific experiment. Harriman wants to be on the first flight of the Pioneer but the ship only has room for one pilot, Leslie LeCroix; the multistage rocket launches from Peterson Field, near Colorado Springs, lands on the Moon, returns to Earth. Harriman is the first to open the rocket's hatch. While doing so, he asks LeCroix for the "lunar" diamonds; the pilot complies produces real lunar diamonds as well.
As Harriman predicted, once the first flight succeeds, many seek to invest in his venture to make more flights using a catapult launcher built on Pikes Peak. The next flight will begin a lunar colony. Harriman intends to be on the ship, but the majority owners of the venture object to his presence on the flight; the rocket leaves without Harriman, who "looks as Moses must have looked, when he gazed out over the promised land." The Man Who Sold the Moon is the title of two collections of Heinlein's short stories. Both collections include "Let There Be Light", "The Roads Must Roll", "Requiem". Although the science fiction film Destination Moon is described as being based on Heinlein's novel Rocket Ship Galileo, the story in fact bears a much closer resemblance to The Man Who Sold the Moon. However, the technology of The Man Who Sold the Moon is different: its rocket is multi-staged, while Destination Moon uses a single-stage-to-orbit spaceship that takes off and lands vertically, both on Earth and the Moon.
The novella inspired David Bowie's song "The Man Who Sold the World", in both its title and its central themes. Harriman appears in "Requiem" as an old man, it was published 11 years before The Man Who Sold the Moon. The name "Harriman" reappears in many Future History stories as the name of various businesses and foundations, indicating that Harriman's impact on that timeline is significant; the name is used in Variable Star, a novel outlined by Heinlein but written by Spider Robinson following Heinlein's death. Fred Brooks's The Mythical Man Month quotes the exchange between Harriman and his chief engineer as an example of a "technical director as boss and producer as right-hand man" relationship. Joe Haldeman's 1977 short story "A Time to Live" was an homage to The Man Who Sold the Moon, as well as to Heinlein's story "All You Zombies—". Alan Dean Foster's 1983 novel The Man Who Used the Universe follows the
BBC Radio 4 Extra
BBC Radio 4 Extra is a British digital radio station broadcasting archived repeats of comedy and documentary programmes nationally, 24 hours a day. It is the principal broadcaster of the BBC's spoken-word archive, as a result the majority of its programming originates from that archive, it broadcasts extended and companion programmes to those broadcast on sister station BBC Radio 4, provides a "catch-up" service for certain Radio 4 programmes. The station launched in December 2002 as BBC 7, broadcasting a similar mix of archive comedy and current children's radio; the station was renamed BBC Radio 7 in 2008 relaunched as Radio 4 Extra in April 2011. For the first quarter of 2013, Radio 4 Extra had a weekly audience of 1.642 million people and had a market share of 0.95%. The station was launched as BBC 7 on 15 December 2002 by comedian Paul Merton; the first programme was broadcast at 8 pm and was simulcast with Radio 4. The station, referred to by the codename'Network Z' while in development, was so named to reflect the station's presence on the internet and on digital television in addition to radio.
The station broadcast archived comedy and drama, in that the programme was either three or more years old or had been broadcast twice on their original station. The station broadcast a themed section for Children's programmes; this section carried a variety of programmes, including The Little Toe Radio Show, aimed at younger children and consisting of short serials and rhymes, The Big Toe Radio Show with phone-ins and stories for the 8+ age group. The segment hosted the only news programme on the network presented by the Newsround team; the station won the Sony Radio Academy Award for station sound in 2003, was nominated for the Promo Award in 2004, in 2005 received a silver for the Short-Form award, plus nominations in the speech and digital terrestrial station-of-the-year sections. Because of the station's archive nature the station was scheduled and researched by 17 people, excluding presenters; the station was renamed on 4 October 2008 as BBC Radio 7 in an effort to bring it in line with other BBC Radio brands.
It coincided with the introduction of a new network logo for the station. During this period, Radio 7 saw growth in its audience, with a growth rate of 9.5% annually in 2010, going from 931,000 listeners in the first quarter of that year to 949,000 a quarter making it the second most listened to BBC digital radio station at the time. However, despite this growth, the audience of children between 4 and 14 was reported to be only at 25,000 and in February 2011 the BBC Trust approved a reduction in hours dedicated to children from 1,400 to 350; the BBC announced their intention to relaunch the station on 2 March 2010 and following a public consultation, the proposal was approved by the corporation's governing body the BBC Trust in February 2011. As a result, the station relaunched as BBC Radio 4 Extra on Saturday 2 April 2011; the relaunched station contained much of the same mix of programming with some new additions that reflected the new alignment with Radio 4, many of which were extended, archive or spin offs of flagship Radio 4 programmes.
BBC Radio 4 Extra is broadcast from Broadcasting House in central London, although due to the nature of the channel little of the channel's content is broadcast live from there with the continuity announcements being pre-recorded. The channel uses ten continuity announcers to link between programmes; these are Wes Butters, Kathy Clugston, Jim Lee, David Miles, Joanna Pinnock, Susan Rae, Debbie Russ, Neil Sleat, Alan Smith, Zeb Soanes, Luke Tuddenham and Chris Berrow. Previous presenters, including those presenting Radio 7, include Penny Haslam, Helen Aitken, Rory Morrison, Steve Urquhart, Alex Riley and Michaela Saunders; the station only operates on digital networks and so has no allocated analogue radio signal. Instead it is broadcast over the internet on the BBC website, on services such as Radioplayer and TuneIn and for users of IPTV's, it is available on digital radio and television services including digital terrestrial provider Freeview, cable television providers including Virgin Media and on satellite television providers Freesat and Sky who receive their signal from the Astra 2E satellite.
The pan-European nature of this satellite means that the signal can be received across northern Europe. The controller of the station is Gwyneth Williams, answerable to the Radio board in the BBC. BBC Radio 4 Extra is only available in stereo on Digital TV and online but not on DAB as its maximum bit rate is only 80kbps, only sufficient for it to be broadcast in mono. Although the current station is a rebranding of Radio 7 and contains a similar mix of archived programming, content has been brought further in line with BBC Radio 4 with new additions based upon their schedule; these include extended versions of programmes such as The News Quiz and Desert Island Discs, the broadcast of archived editions of the latter as Desert Island Discs Revisited. It has previously included the addition of the programme Ambridge Extra, a more youth-orientated version of long-running radio soap The Archers, an extended version of The Now Show; some programming is organised into programme blocks of similar programmes.
The late night Comedy Club segment broadcasts "two hours of contemporary comedy" most nights of the week and is hosted by Arthur Smith. A long-standing segment that remained following the change from Radio 7, it was fronted by Alex Riley and Phil Williams. Comedy
The Worlds of Robert A. Heinlein
The Worlds of Robert A. Heinlein is a collection of science fiction short stories by American writer Robert A. Heinlein, published in 1966, it includes an introduction entitled "Pandora's Box" that describes some of the difficulties in making predictions about the near future. Heinlein outlines some of his predictions that he made in 1949 and examines how well they stood up to some 15 years of progress in 1965; the prediction was published in Galaxy magazine, Feb 1952, Vol. 3, No. 5, under the title "Where to?". Following the introduction are five short stories: "Free Men" "Blowups Happen" "Searchlight" "Life-Line" "Solution Unsatisfactory" In 1980, the entire contents of this collection, with an updated version of "Pandora's Box", were included in Heinlein's collection, Expanded Universe; the Worlds of Robert A. Heinlein title listing at the Internet Speculative Fiction Database
Eternal Father, Strong to Save
"Eternal Father, Strong to Save" is a British hymn traditionally associated with seafarers in the maritime armed services. Written in 1860, its author William Whiting was inspired by the dangers of the sea described in Psalm 107, it was popularised by the Royal Navy and the United States Navy in the late 19th century, variations of it were soon adopted by many branches of the armed services in the United Kingdom and the United States. Services who have adapted the hymn include the Royal Marines, Royal Air Force, the British Army, the United States Coast Guard and the US Marine Corps, as well as many navies of the British Commonwealth. Accordingly, it is known by many names, variously referred to as the Hymn of Her Majesty's Armed Forces, the Royal Navy Hymn, the United States Navy Hymn, sometimes by the last line of its first verse, "For Those in Peril on the Sea"; the hymn has a long tradition in civilian maritime contexts as well, being invoked by ship's chaplains and sung during services on ocean crossings.
The original hymn was written in 1860 by William Whiting, an Anglican churchman from Winchester, United Kingdom. Whiting grew up near the ocean on the coasts of England, at the age of thirty-five had felt his life spared by God when a violent storm nearly claimed the ship he was travelling on, instilling a belief in God's command over the rage and calm of the sea; as headmaster of the Winchester College Choristers' School some years he was approached by a student about to travel to the United States, who confided in Whiting an overwhelming fear of the ocean voyage. Whiting shared his experiences of the ocean and wrote the hymn to "anchor his faith". In writing it, Whiting is thought to have been inspired by Psalm 107, which describes the power and fury of the seas in great detail: Some went out on the sea in ships, they saw the works of his wonderful deeds in the deep. For he stirred up a tempest that lifted high the waves, they went down to the depths. Psalm 107: 23–26Within a year the text appeared in the influential first edition of Hymns Ancient and Modern in 1861 and its circulation became widespread throughout England.
The text was revised by the compilers of that edition. In response Whiting continued to revise his own text, releasing another version in 1869 and third in 1874, the last one incorporating most of the suggested changes by HA&M. Meanwhile, John B. Dykes, an Anglican clergyman, composed the tune "Melita", in 88 88 88 iambic meter, to accompany the HA&M version of 1861. Dykes was a well-known composer of nearly three hundred hymn tunes, many of which are still in use today. "Melita" is an archaic term for Malta, an ancient seafaring nation, a colony of the British Empire, is now a member of the Commonwealth of Nations. It was the site of a shipwreck, involving the Apostle Paul; the original words of the 1861 version are: The first verse refers to God the Father forbidding the waters to flood the earth as described in Psalm 104. The second verse refers to Jesus' miracles of stilling a storm and walking on the waters of the Sea of Galilee; the third verse references the Holy Spirit's role in the creation of the earth in the Book of Genesis, while the final verse is a reference to Psalm 107.
The adoption of the hymn for devotional use and benedictions in the armed services was first recorded in 1879. In that year, Lieutenant Commander Charles Jackson Train was a navigation instructor at the United States Naval Academy at Annapolis and the master of the Midshipman Choir. Train began the practice of concluding Divine Services with the 1861 version of the hymn every Sunday, whereby it became an academy, a service-wide, becoming known as the Navy Hymn; the lyrics were altered to suit changes in the technology of the navy. Additional variants have been written to represent a particular branch of naval service. Adoption of the hymn by the Royal Navy may have occurred earlier than its use in the United States. Although no clear records exist for its first use, the hymn was in widespread use by the 1890s in the British navy. An extra verse was added during World War I to reflect the introduction of the Royal Naval Air Service; the result today is a hymn somewhat different to its American counterpart, with the optional fifth verse for specific service branches being sung between the second and third verses.
In 1940, the US Episcopal Church altered three verses of the hymn to include travel on the land in the second verse and in the air in the third verse. This was published as Hymn No. 513 while the original lyrics were published as Hymn No. 512 in The Hymnal 1940. The Hymnal 1982, in current use by most Episcopal congregations in the US, has further revised this version with opening line "Almighty Father, strong to save..." by adding the word "space" to the final verse, so it ends "Glad praise from space, air and sea", acknowledging the possibility of space travel. The Hymnal has a more traditional water-only version with opening line "Eternal Father, strong to save..." The 1940 version—incorporating sea and air is: Several additional or variant verses are in use in the US military services, including the U. S. Marines, U. S. Navy Seabees, submariners and U. S. Coast Guard; this hymn was among those sung on 9 August 1941, at a church service aboard the Royal Navy battleship HMS Prince of Wales attended by Winston Churchill and Franklin D. Roosevelt at the conference creat
Methuselah's Children is a science fiction novel by American writer Robert A. Heinlein serialized in Astounding Science Fiction in the July and September 1941 issues, it was expanded into a full-length novel in 1958. The novel is considered to be part of Heinlein's Future History series of stories, it introduces the Howard families, a fictional group of people who achieved long lifespans through selective breeding. The space ship in this novel, the New Frontiers, is described in the Future History timeline as a second generation ship, following the Vanguard, the vehicle for Heinlein's paired novellas "Universe" and "Common Sense". According to John W. Campbell, the novel was to be called While the Evil Days Come Not; this provisional title stems from a quotation from Ecclesiastes, used as a password on the second page of the story. The novel was the origin of the word "masquerade" as a term for a fictional trope of a hidden society within the real world. Starting off a grocer, Ira Howard became rich as a sutler wholesaler during the American War of the Secession, but died of old age at 48 or 49 years old.
The trustees of his will carried out his wishes to prolong human life, by financially encouraging those with long-lived grandparents to marry each other and have children. By the 22nd century the "Howard families" have a life expectancy exceeding 150 years and keep their existence secret with the "Masquerade", in which the members fake their deaths and obtain new identities; the Masquerade helped the Families survive the dictatorship of Nehemiah Scudder, but as an experiment some Howard members reveal themselves to The Covenant, hoping that the free society established after Scudder's defeat will be friendly. They are mistaken. Administrator Slayton Ford, leader of Earth, believes that the Families are telling the truth, but cannot prevent efforts to force Howard members to reveal their alleged rejuvenatory abilities. Lazarus Long, the eldest member of the Families, proposes that the Families hijack the colony starship New Frontiers to escape Earth. Using an inertialess drive invented by Howard member Andrew Jackson "Slipstick" Libby, the Families leave the Solar System with the deposed Ford.
The first planet they discover has humanoid inhabitants domesticated by indescribable godlike natives. When Earthly humans prove incapable of similar domestication, they are expelled from the planet; the second planet is a lush environment with mild weather. Its inhabitants are part of a group mind, with the mental ability to manipulate the environment on the genetic and molecular level, but do not distinguish between individuals; this becomes evident when Mary Sperling, second oldest of the Families, joins the group mind to become immortal. The Families are further horrified when the group mind genetically modifies the first baby born on the planet into a new, alien form. A majority of the Families returns to Earth to demand their freedom; the Families return to the Solar System 74 years after their original departure because of time dilation, discover that Earth's scientists have artificially extended human lifespan indefinitely, replicating what they believe is the Families' secret. The Howard members are now welcomed for their discovery of travel faster than light.
Libby and Long decide to recruit other members of the Families, explore space with the new drive. Alva Rogers, in A Requiem for Astounding, wrote that Methuselah's Children was "Full of adventure, conflict and enough casually tossed-off ideas to serve as the basis for a half-dozen other stories." In Heinlein in Dimension, Alexei Panshin wrote. For one, its main theme, the problem of escaping death, is one that keeps cropping up in Heinlein stories, for another, an amazing number of brilliant ideas are tossed out along the way." Floyd C. Gale called the book "a classic". Lazarus Long first appears in this novel. Other Heinlein novels featuring Lazarus Long include Time Enough for Love, The Number of the Beast, The Cat Who Walks Through Walls and To Sail Beyond the Sunset. Andrew "Slipstick" Libby seen as a young adult in the short story "Misfit" features prominently in this novel. In Time Enough for Love, Libby is said to have become Lazarus Long's partner in space travel until his death. Prometheus Hall of Fame Award for "Best Classic Libertarian Sci-Fi Novel".
Methuselah's Children title listing at the Internet Speculative Fiction Database Methuselah's Children on Open Library at the Internet Archive Methuselah's Children parts one and three on the Internet Archive
If This Goes On—
"If This Goes On—" is a science fiction novella by American writer Robert A. Heinlein, first serialized in 1940 in Astounding Science-Fiction and revised and expanded for inclusion in the 1953 collection Revolt in 2100; the novella shows what might happen to Christianity in the United States given mass communications, applied psychology, a hysterical populace. The novel is part of Heinlein's Future History series. At the 2016 WorldCon the story won the 1941 Retro-Hugo Award for Best Novella of 1940; the story is set in a future theocratic American society, ruled by the latest in a series of fundamentalist Christian "Prophets". The First Prophet was Nehemiah Scudder, a backwoods preacher turned President dictator. John Lyle, a junior army officer under the Prophet, is stationed at the Prophet's capital of New Jerusalem. Devout at this point, he finds himself questioning his faith when he falls for one of the Prophet's Virgins, Sister Judith. Judith, new to the vocation, faints when she is called upon to render sexual service to the Prophet and is confined to her quarters until she sees the light.
John confides in his far more worldly roommate, Zeb Jones, not only not shocked, but who assists John. A clandestine meeting with Judith goes awry when they are forced to kill a spy, leaving them no choice but to seek aid from the Cabal, an underground revolutionary movement; the two men are inducted into the Cabal. Judith is arrested and tortured as part of the investigation into the death of the spy, John and Zeb rescue her, though leaving enough clues that John is soon arrested and tortured himself, he gives little away, is himself rescued by the Cabal. Zeb and Magdalene have evaded arrest, thanks to a clandestine distress signal that John manages to leave for Zeb while being arrested. Judith is spirited out of the country before John regains consciousness, John is given a false identity in order to make his way to Cabal headquarters, he is detected en route, forced to flee, arrives safely after several misadventures. He finds that Magdalene, who he assumes are a couple, have made their way there before him.
All take on significant roles in bringing to fruition the revolutionary plot, John as an aide to the commander, General Huxley. While working there, John receives a literal "Dear John" letter from Judith, informing him of her impending marriage to a Mexican man she met while getting refuge in his country, he learns that Zeb and Magdalene have no marriage plans, begins a romance with Magdalene. The revolutionary plot is successful, the country, other than New Jerusalem, is seized, but the capital must be conquered lest it serve as a rallying point for loyalists. As constitutional discussions go on, tempered to provide the greatest possible individual freedom, the new regime's troops prepare to take New Jerusalem. John and Magdalene are married just before the assault. During the fight, Huxley is wounded, John must take over temporary command, though not entitled by rank to do so, he gives the orders. He turns over command to the senior unwounded general, leads a squad invading the Prophet's private quarters.
They find. The Cabal uses terminology associated with Freemasonry, there are hints that the Masons are one of the groups involved in the loosely organized revolt against the government. Damon Knight wrote of the novel: Revolution...has always been a favorite theme in science fiction. It's romantic, it's reliable, and—as a rule—it's as phony as a Martian princess. Who but Heinlein pointed out, as he does here in detail, that a modern revolution is big business? And who but Heinlein would have seen that fraternal organizations, for thirty years the butt of highbrow American humor, would make the perfect nucleus for an American underground against tyranny? While set in Heinlein's Future History, the story is self-contained and has little connection with other works in the series. However, it is noted in Methuselah's Children that, during the time of this story, the secret of the Howard Families was held close, that the Cabal assisted in helping the Howards maintain their Masquerade, the concealment of the existence of the Howards.
Lazarus Long mentions that he spent the period of the Interregnum, when the Prophets ruled the United States and space travel was forbidden on Venus. The story depicts the start of the negotiations which would lead to the Covenant, the somewhat idealized basis for government depicted in "Coventry", "Misfit", Methuselah's Children. Scudder was mentioned in passing in the short story "Logic of Empire" and on in Heinlein’s final novel To Sail Beyond the Sunset. A story about the rise of Scudder, "The Sound of His Wings", is contained in the Future History timeline, but was never written by Heinlein, who stated in the afterword to Revolt in 2100: "I will never write the story of Nehemiah Scudder, I dislike him too much". A story called "The Stone Pillow", which would have depicted the earlier foredoomed opposition to the Theocracy, never got written, Heinlein noting that there was "too much tragedy in real life"; the 1940 version of "If This Goes On—" was believed to be Heinlein's first novel until the unpublished work For Us, The Living: A Comedy of Customs was discovered in 2003.
However, in the earlier, unpublished novel Scudder, though coming v
The Saturday Evening Post
The Saturday Evening Post is an American magazine published six times a year. It was published weekly under this title from 1897 until 1963 every two weeks until 1969. From the 1920s to the 1960s, it was one of the most circulated and influential magazines for the American middle class, with fiction, non-fiction and features that reached millions of homes every week; the magazine declined in readership through the 1960s, in 1969 The Saturday Evening Post folded for two years before being revived as a quarterly publication with an emphasis on medical articles in 1971. The magazine was redesigned in 2013; the Saturday Evening Post was founded in 1821 and grew to become the most circulated weekly magazine in America. The magazine gained prominent status under the leadership of its longtime editor George Horace Lorimer; the editors claimed it had historical roots in the Pennsylvania Gazette, first published in 1728 by Samuel Keimer and sold to Benjamin Franklin in 1729. It discontinued publication in 1800.
The Saturday Evening Post published current event articles, human interest pieces, illustrations, a letter column, single-panel gag cartoons and stories by the leading writers of the time. It was known for original works of fiction. Illustrations were embedded in stories and advertising; some Post illustrations became popular and continue to be reproduced as posters or prints those by Norman Rockwell. Curtis Publishing Co. stopped publishing the Post in 1969 after the company lost a landmark defamation suit and was ordered to pay over $3 million in damages. The Post was revived in 1971 as a limited circulation quarterly publication; as of the late 2000s, The Saturday Evening Post is published six times a year by the Saturday Evening Post Society, which purchased the magazine in 1982. In 1916, Saturday Evening Post editor George Horace Lorimer discovered Norman Rockwell an unknown 22-year-old New York artist. Lorimer promptly purchased two illustrations from Rockwell, using them as covers, commissioned three more drawings.
Rockwell's illustrations of the American family and rural life of a bygone era became icons. During his 50-year career with the Post, Rockwell painted more than 300 covers; the Post employed Nebraska artist John Philip Falter, who became known "as a painter of Americana with an accent of the Middle West," who "brought out some of the homeliness and humor of Middle Western town life and home life." He produced 120 covers for the Post between 1943 and 1968, ceasing only when the magazine began displaying photographs on its covers. Another prominent artist was Charles R. Chickering, a freelance illustrator who went on to design numerous postage stamps for the U. S. Post Office. Other popular cover illustrators include the artists Constantin Alajalov. John Clymer, W. H. D. Koerner, J. C. Leyendecker, Charles Archibald MacLellan, John E. Sheridan, Douglass Crockwell, Amos Sewell, N. C. Wyeth; the magazine's line-up of cartoonists included Bob Barnes, Irwin Caplan, Tom Henderson, Al Johns, Clyde Lamb, Jerry Marcus, Frank O'Neal, B.
Tobey, Pete Wyma and Bill Yates. The magazine ran Ted Key's cartoon panel series Hazel from 1943 to 1969; each issue featured several original short stories and included an installment of a serial appearing in successive issues. Most of the fiction was written for mainstream tastes by popular writers, but some literary writers were featured; the opening pages of stories featured paintings by the leading magazine illustrators. The Post published stories and essays by H. E. Bates, Ray Bradbury, Kay Boyle, Agatha Christie, Brian Cleeve, Eleanor Franklin Egan, William Faulkner, F. Scott Fitzgerald, C. S. Forester, Ernest Haycox, Robert A. Heinlein, Kurt Vonnegut, Paul Gallico, Normand Poirier, Hammond Innes, Louis L'Amour, Sinclair Lewis, Joseph C. Lincoln, John P. Marquand, Edgar Allan Poe, Sax Rohmer, William Saroyan, John Steinbeck and Rex Stout and Rob Wagner, it published poetry by such noted poets as Carl Sandburg, Ogden Nash, Dorothy Parker and Hannah Kahn. Jack London's best-known novel The Call of the Wild was first published, in serialized form, in the Saturday Evening Post in 1903.
Emblematic of the Post's fiction was author Clarence Budington Kelland, who first appeared in 1916–17 with stories of homespun heroes, Efficiency Edgar and Scattergood Baines. Kelland was a steady presence from 1922 until 1961. For many years William Hazlett Upson contributed a popular series of short stories about the escapades of Earthworm Tractors salesman Alexander Botts. Publication in the Post helped established artists and writers stay afloat. P. G. Wodehouse said "the wolf was always at the door" until the Post gave him his "first break" in 1915 by serializing Something New. After the election of Franklin Delano Roosevelt, Post columnist Garet Garrett became a vocal critic of the New Deal. Garrett accused the Roosevelt Administration of initiating socialist strategies. After Lorimer died, Garrett became editorial writer-in-chief and criticized the Roosevelt Administration's support of the United Kingdom and efforts to prepare to enter what became the Second World War. Garrett's positions may have cost the Post readers and advertisers.
The Post readership began to decline in the late 1960s. In general, the decline of general interest magazines was blamed on television, which competed for advertisers and readers' attention; the Post had problems retaining readers: the public's taste in fiction was changing, the Post's conservative politics and values appealed to a declining number of people. Content by popular writer