Peer Schneider

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Peer Schneider
Born (1971-04-09) April 9, 1971 (age 48)
Cologne, Germany[1]
ResidenceNorthern California
OccupationJournalist, General Manager IGN Entertainment

Peer Schneider (born April 9, 1971) is one of the founders and currently the General Manager at IGN Entertainment.


Born in Cologne, Germany, Peer Schneider graduated from Sophia University in Tokyo, Japan, he then moved to the United States and has attended UC Berkeley's graduate program in journalism.

Schneider founded and ran the popular Nintendo fansite Nintendojo. In 1997, he joined Imagine, where he ran, a popular website dedicated to the Nintendo 64. was later rebranded IGN64, and Schneider became one of the founders of IGN Entertainment, the company that operates the IGN website and content network across YouTube, Snapchat, OTT apps, and social channels since 1999.[2] Schneider is currently the General Manager at IGN Entertainment, being in charge of the company's editorial, video, product, engineering, marketing, and sales organizations, he previously oversaw all of the network's editorial content direction, including that of GameSpy, TeamXbox, and GameStats.

In addition to appearing in numerous news and documentary TV programs, such as Discovery's Rise of the Video Game,[3] Schneider's face is used in an Internet meme known as Gaijin 4Koma,[4] which has appeared on T-shirts, in manga, and as an Xbox 360 achievement icon and PlayStation 3 Trophy icon in the game BlazBlue: Calamity Trigger.

Personal life[edit]

Peer Schneider has a wife, who is Japanese,[5] and three children, he resides in Northern California.


  1. ^ Nintendo Voice Chat at Gamescom 2016! Special Live Episode. August 19, 2016 – via YouTube.
  2. ^ "Biography for Peer Schneider". Retrieved 2009-06-24.
  3. ^ "History of Video Games". Archived from the original on 2009-10-02. Retrieved 2009-06-24.
  4. ^ "Gaijin 4Koma Meme". Retrieved 2009-06-24.
  5. ^ Peer Schneider (July 14, 2015). Bill Trinen on Smash, San Diego Comic-Con, and EVO 2015 - NVC Podcast (Podcast). Event occurs at 35:00. Retrieved 2019-02-15.

External links[edit]