Treasure (company)

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Treasure Co., Ltd.
Native name
株式会社トレジャー
Kabushiki-gaisha Torejā
Kabushiki gaisha
Industry Video games
Founded June 19, 1992; 25 years ago (1992-06-19)
Headquarters Tokyo, Japan
Key people
Masato Maegawa, CEO
Number of employees
20-30[1]
Website http://www.treasure-inc.co.jp/

Treasure Co., Ltd.[a] is a Japanese video game developer, founded by former employees of Konami on June 19, 1992.[2] Treasure is best known for classic-style action games that employ innovative gameplay systems. Their greatest commercial successes have been games like Wario World and Mischief Makers, but they are better known for their critical successes, such as Sin and Punishment, Gunstar Heroes, Dynamite Headdy, Alien Soldier, Guardian Heroes, Bangai-O, and Ikaruga. Their first released game was Gunstar Heroes, although McDonald's Treasure Land Adventure was developed first.

Treasure is a small, privately held company, consisting of around 30-40 members, though this number is somewhat misleading as they also employ independent contractors to assist development and sometimes partner with other companies like Sega, G.rev and Nintendo to increase the size of their teams. They have worked on many titles based on licenses, including Astro Boy, McDonald's, Bleach and Tiny Toon Adventures, as well as partnering with companies like Sega, Enix and Nintendo to produce original properties. They have produced a handful of games independently, most notably their arcade shooters, Ikaruga and Radiant Silvergun.

History[edit]

Before Treasure (1988-1992)[edit]

In 1988, due to the success of Technos's Double Dragon, Konami hired 7 employees for a new studio, to be called Star Team. Star Team was intended to develop beat-'em-up arcade games for Konami.[citation needed]

Treasure[edit]

For the first five years of Treasure, the company produced games exclusively for Sega consoles. According to a Treasure representative, their first game (Gunstar Heroes) was developed on the Sega Genesis for hardware performance reasons, and after that they continued developing for Sega consoles since their fan base consisted of owners of those consoles.[3]

Internal structure[edit]

Treasure does not have a rigid hierarchy. There are not designated "directors" from project to project; all directors also work as programmers, artists, or composers, and may work on other projects that they are not directing. There are, however, a handful of individuals who have frequently taken a greater leadership role with various teams more often than others. All of the individuals listed below were also founding members of the company.

  • Masato Maegawa is the company's president, founder, and acts as executive producer for all games. Early on, he also directed games and worked as a programmer. The last game for which he performed a role other than executive producer was Mischief Makers.
  • Hiroshi Iuchi is a graphic designer specializing in background art. He left the company in the mid-'90s, but returned when he was offered the opportunity to assume a greater leadership role, specifically the chance to direct a shoot 'em up of his own design, Radiant Silvergun. He was the primary creative force behind the company's three genre shooters, Radiant Silvergun, Ikaruga, and Gradius V. He also composes music, which he did for Ikaruga. Following the cancellation of his fourth shooter, an unnamed Xbox 360 game, he left the company again to pursue self-employment, most recently collaborating with G.rev on shooter Strania and directing their handheld tank shooter Kokuga.
  • Mitsuru Yaida or Yaiman is a programmer and key creative force behind many Treasure games, and has a particular interest in scrolling action games. He was the primary creative force behind Bangai-O and its sequels, and is frequently credited as Assistant Director on most games he works on because of his strong creative role. For much of the 2000s, he was a constant member of the company's handheld teams, creating games for the Game Boy Advance and Nintendo DS.
  • Tetsuhiko Kikuchi (credited as HAN in design roles) is an artist and character designer who had directed several Treasure games, including writing, directing, and creating much of the art for Guardian Heroes and its sequel. He also directed Yu Yu Hakusho: Makyo Toitsusen, Rakugaki Showtime, and the cancelled Tiny Toon Adventures: Defenders of the Universe. He left the company sometime in 2007 to pursue work as an independent contractor, but returned sometime around 2010-2011 for the XBLA release of Guardian Heroes. He worked on the title Code of Princess, which borrows heavily from Guardian Heroes.
  • Norio Hanzawa (often credited as "NON") is the company's primary music composer. Although he used to share music duties with Katsuhiko Suzuki, who was credited as "Nazo²", he remains Treasure's only full-time composer, contributing music to more than 20 of Treasure's games.

Games developed[edit]

Title[4] System Release date Publisher(s) JP  NA  PAL Notes Ref(s)
Gunstar Heroes Sega Genesis September 9, 1993 Sega Yes Yes Yes
Game Gear March 24, 1995 Sega Yes No No Developed with M2
McDonald's Treasure Land Adventure Sega Genesis September 23, 1993 Sega Yes Yes Yes
Dynamite Headdy Sega Genesis August 5, 1994 Sega Yes Yes Yes
Game Gear August 5, 1994 Sega Yes Yes Yes Developed with Minato Giken
Master System 1995 Sega / Tectoy No No No Developed with Minato Giken, Released in Brazil
Yū Yū Hakusho: Makyō Tōitsusen Sega Genesis September 30, 1994 Sega Yes No No
Alien Soldier Sega Genesis February 24, 1995 Sega Yes Other Yes NA release was exclusive to Sega Channel
Light Crusader Sega Genesis May 25, 1995 Sega Yes Yes Yes
Guardian Heroes Sega Saturn January 25, 1996 Sega Yes Yes Yes
Xbox 360 October 12, 2011 Sega Yes Yes Yes
Mischief Makers Nintendo 64 June 27, 1997 Enix / Nintendo Yes Yes Yes
Silhouette Mirage Sega Saturn September 10, 1997 ESP Yes No No
PlayStation July 23, 1998 ESP / Working Designs Yes Yes No
Radiant Silvergun Arcade May 28, 1998 Sega Yes No No
Sega Saturn July 23, 1998 ESP Yes No No
Xbox 360 September 14, 2011 Microsoft Studios Yes Yes Yes
Rakugaki Showtime PlayStation July 29, 1999 Enix Yes No No
Bangai-O Nintendo 64 September 3, 1999 ESP Yes No No
Dreamcast December 9, 1999 ESP / Conspiracy Entertainment / Swing! Entertainment Yes Yes Yes
Sin and Punishment Nintendo 64 November 21, 2000 Nintendo Yes No No Developed with Nintendo
iQue Player September 25, 2004 Nintendo No No No Developed with Nintendo, released in China
Silpheed: The Lost Planet PlayStation 2 September 21, 2000 Capcom / Working Designs / Swing! Entertainment Yes Yes Yes Developed with Game Arts
Stretch Panic / Freak Out PlayStation 2 July 27, 2001 Kadokawa Shoten / Conspiracy Entertainment / Swing! Entertainment Yes Yes Yes
Ikaruga Arcade December 20, 2001 Sega Yes No No Developed with G.rev
Dreamcast September 5, 2002 ESP Yes No No
GameCube January 16, 2003 Infogrames Yes Yes Yes
Xbox 360 April 9, 2008 Treasure Yes Yes Yes
Microsoft Windows February 18, 2014 Treasure Yes Yes Yes
Tiny Toon Adventures: Buster's Bad Dream Game Boy Advance July 5, 2002 Conspiracy Entertainment / Swing! Entertainment No Yes Yes
Hajime no Ippo: The Fighting! Game Boy Advance 2003 ESP Yes No No
Wario World GameCube June 20, 2003 Nintendo Yes Yes Yes
Dragon Drive: D-Masters Shot GameCube March 30, 2003 Bandai Yes No No
Astro Boy: Omega Factor Game Boy Advance December 18, 2003 Sega Yes Yes Yes Developed with Sega Hitmaker
Gradius V PlayStation 2 July 22, 2004 Konami Yes Yes Yes Developed with G.rev
Advance Guardian Heroes Game Boy Advance September 14, 2004 Treasure / Ubisoft Yes Yes Yes
Gunstar Super Heroes Game Boy Advance October 6, 2005 Sega Yes Yes Yes
Bleach: The Blade of Fate Nintendo DS January 26, 2006 Sega Yes Yes Yes
Sega Ages 2500 Vol. 25: Gunstar Heroes Treasure Box PlayStation 2 February 23, 2006 Sega Yes No No Developed with M2
Bleach: Dark Souls Nintendo DS February 15, 2007 Sega Yes Yes Yes
Bangai-O Spirits Nintendo DS March 19, 2008 ESP / D3 Publisher / AFA Interactive Yes Yes Yes
Bleach: Versus Crusade Wii December 18, 2008 Sega Yes No No
Sin & Punishment: Star Successor Wii October 29, 2009 Nintendo Yes Yes Yes
Bangai-O HD: Missile Fury Xbox 360 May 4, 2011 D3 Publisher Yes Yes Yes
Gaist Crusher Nintendo 3DS December 5, 2013 Capcom Yes No No
Gaist Crusher God Nintendo 3DS September 4, 2014 Capcom Yes No No

Cancelled games[edit]

Notes[edit]

  1. ^ In Japanese: Kabushiki-gaisha Torejā (株式会社トレジャー)

References[edit]

  1. ^ "Games the way they want". Gamasutra. 
  2. ^ "Treasure Home Page - 会社概要" (in Japanese). Retrieved 2007-12-06. 
  3. ^ "The Treasure Interview". Maximum: The Video Game Magazine. No. 7. Emap International Limited. June 1996. pp. 108–9. 
  4. ^ "Treasure Home Page - 製品情報" (in Japanese). Retrieved 2007-12-06. 

External links[edit]