Urchin (software)

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Urchin Software
Urchin logo.png
Original author(s) Urchin Software Corporation
Developer(s) Google Inc.
Last release
7.200 / January 21, 2012 (2012-01-21)
Development status Discontinued
Type Web analytics
Website www.google.com/urchin/index.html

Urchin was a web statistics analysis program developed by Urchin Software Corporation. Urchin is used to analyze web server log file content and display the traffic information on that website based upon the log data. Sales of Urchin products ended on March 28, 2012.

Urchin software can be run in two different data collection modes: log file analyzer or hybrid, as a log file analyzer, Urchin processes web server log files in a variety of log file formats. Custom file formats can also be defined, as a hybrid, Urchin combines page tags with log file data to eradicate the limitations of each data collection method in isolation.[1] The result is more accurate web visitor data.[2]

Urchin became one of the more popular solutions for website traffic analysis, particularly with ISPs and web hosting providers, this was largely due to its scalability in performance and pricing model.[3]

Urchin Software Corp. was acquired by Google in April 2005, forming Google Analytics.[4] In April 2008, Google released Urchin 6;[5][6] in February 2009, Google released Urchin 6.5, integrating AdWords.[7] Urchin 7 was released in September 2010 and included 64-bit support, a new UI, and event tracking, among other features.[8][9]

Google discontinued the product and sales ended on March 28, 2012.[10][11]

See also[edit]

References[edit]

  1. ^ "Hosted v Software v Hybrid tools". www.Advanced-Web-Metrics.com. October 7, 2007. Retrieved August 31, 2017. 
  2. ^ "Accuracy Whitepaper for web analytics". www.Advanced-Web-Metrics.com. February 16, 2008. Retrieved August 31, 2017. 
  3. ^ "Urchin Software Corp. – Urchin Software Corp. Vault". Urchin.biz. September 2, 2016. Retrieved August 31, 2017. 
  4. ^ "SiliconBeat: Google buying web analytics company". www.SiliconBeat.com. Retrieved March 8, 2016. 
  5. ^ "Graduation Day for Website Optimizer and Urchin Software!". GoogleBlog.com. April 2008. Retrieved August 31, 2017. 
  6. ^ "Urchin 6 vs. Google Analytics Comparison - Urchin Software Tools". www.UrchinTools.com. Retrieved August 31, 2017. 
  7. ^ "Urchin 6.5 is now available". GoogleBlog.com. February 2009. Retrieved August 31, 2017. 
  8. ^ "Urchin 7 64-bit Released!". GoogleBlog.com. September 2010. Retrieved August 31, 2017. 
  9. ^ "Google Analytics Solutions - Marketing Analytics & Measurement – Google". www.Google.com. Retrieved August 31, 2017. 
  10. ^ Muret, Paul (January 20, 2012). "The End of an Era for Urchin Software". Google Analytics. Retrieved April 7, 2012. 
  11. ^ Muret, Paul. "The End of an Era for Urchin Software". Google Analytics. Retrieved April 7, 2012. 

External links[edit]