Alice: Madness Returns is a 2011 action-adventure game developed by Spicy Horse and released by Electronic Arts for Windows, PlayStation 3 and Xbox 360. The game is the sequel to American McGee's Alice (2000) and was directed by series creator American McGee.

Electronic Arts Inc. (EA) is an American video game company headquartered in Redwood City, California. Founded in May 1982 by former Apple employee Trip Hawkins, the company was a pioneer of the early home computer game industry and promoted the designers and programmers responsible for its games as "software artists". EA published numerous games and some productivity software for personal computers, all of which were developed by external individuals or groups until 1987's Skate or Die! The company shifted toward internal game studios, often through acquisitions, such as Distinctive Software becoming EA Canada in 1991.