Alice Pearce was an American actress. She was brought to Hollywood by Gene Kelly to reprise her Broadway performance in the film version of On the Town (1949). Pearce played comedic supporting roles in several films before being cast as nosy neighbor Gladys Kravitz in the television sitcom Bewitched in 1964. She won the Primetime Emmy Award for Outstanding Supporting Actress in a Comedy Series posthumously after the second season of the series. She died from ovarian cancer in 1966.

On the Town is a 1949 American Technicolor musical film with music by Leonard Bernstein and Roger Edens and book and lyrics by Betty Comden and Adolph Green. It is an adaptation of the Broadway stage musical of the same name produced in 1944, although many changes in the script and score were made to the original stage version; for instance, most of Bernstein's score was dropped in favor of new songs by Edens, who felt that the majority of Bernstein's music was too complex and too operatic for film audiences. This caused Bernstein to boycott the film.