Central Texas is a region in the U.S. state of Texas roughly bordered on the West by San Saba to the Southeast by Bryan and the South by San Marcos to the North by Hillsboro. Central Texas overlaps with and includes part of the Texas Hill Country and corresponds to a physiographic section designation within the Edwards Plateau, in a geographic context.

Bryan is a city in and the county seat of Brazos County, Texas, United States. It is located in the heart of the Brazos Valley. As of the 2020 census, the city had a population of 83,980. Bryan borders the city of College Station, which lies to its south. Together they make up the Bryan-College Station metropolitan area, the 15th-largest metropolitan area in Texas with 268,248 people as of 2020.