Gruppo Bertone, commonly known as Bertone, was an Italian industrial design company which specialized in car styling, coachbuilding and manufacturing. It formerly was also a car manufacturing company. Bertone styled cars for Abarth, Alfa Romeo, Aston Martin, BMW, Citroën, Ferrari, Fiat, Iso, Lancia, Lamborghini, Mercedes-Benz, Opel, and Volvo, among others. In addition, the Bertone studio was responsible for two of the later designs of the Lambretta motorscooter.
Bertone logo from an Opel Astra G Coupe Bertone
Image: 1968 Alfa Romeo Carabo
Image: 1976 Alfa Romeo Navajo
Image: Bertone Alfa Romeo Pandion (84)
Automotive design is the process of developing the appearance of motor vehicles, including automobiles, motorcycles, trucks, buses, coaches, and vans.
Designers at work in 1961. Standing by the scale model's left front fender is Dick Teague, an automobile designer at American Motors Corporation (AMC).
The 2003 Bertone Birusa concept car on display at the Geneva Motor Show. In the background are some concept sketches.
Draft of OScar design proposal
A futuristic original sketch for the Ferrari Modulo 512-S concept car by Paul Martin in 1967. There are already many features of the final product, including the reduced height, wheels coved for low drag, and the characteristic entry system.