Insa-dong (Korean: 인사동) is a dong, or neighborhood, in Jongno District, Seoul, South Korea. Its main street is Insadong-gil, which is connected to a number of alleys that lead deeper into the district, with modern galleries and tea shops. Historically, it was the largest market for antiques and artwork in Korea.

Jongno District is a district in Downtown Seoul, South Korea. It is the historic center of Seoul, and contains the Joseon-era royal palace Gyeongbokgung and the former presidential residence, the Blue House.