Koreatown, or K-Town, is an ethnic Korean enclave in Midtown Manhattan, New York City, centered on 32nd Street between Madison Avenue and the intersection with Sixth Avenue and Broadway, which is known as Greeley Square. The neighborhood in Midtown South features over 150 businesses of various types and sizes, ranging from small restaurants and beauty salons to large branches of Korean banking conglomerates. Koreatown, Manhattan, has become described as the "Korean Times Square" and has emerged as the international economic outpost for the Korean chaebol.

Midtown Manhattan is the central portion of the New York City borough of Manhattan and serves as the city's primary central business district. Midtown is home to some of the city's most prominent buildings, including the Empire State Building, the Chrysler Building, the Hudson Yards Redevelopment Project, the headquarters of the United Nations, Grand Central Terminal, and Rockefeller Center, as well as several prominent tourist destinations including Broadway, Times Square, and Koreatown. Penn Station in Midtown Manhattan is the busiest transportation hub in the Western Hemisphere.