The Naismith College Player of the Year is an annual basketball award given by the Atlanta Tipoff Club to the top men's and women's collegiate basketball players. It is named in honor of Dr. James Naismith, the inventor of basketball.

James Naismith was a Canadian-American physical educator, physician, Christian chaplain, and sports coach, best known as the inventor of the game of basketball. After moving to the United States, he wrote the original basketball rule book and founded the University of Kansas basketball program in 1898. Naismith lived to see basketball adopted as an Olympic demonstration sport in 1904 and as an official event at the 1936 Summer Olympics in Berlin, as well as the birth of the National Invitation Tournament (1938) and the NCAA Tournament (1939).