Pākehā is a Māori-language term for New Zealanders who have no Polynesian ethnic ancestry, primarily European New Zealanders. Pākehā is not a legal concept and has no definition under New Zealand law. Most inclusively the term can apply to any non-Māori New Zealander. Papa'a has a similar meaning in Cook Islands Māori.
Māori and Pākehā boys at school swimming pool, Auckland, 1970
Māori, or te reo Māori, commonly shortened to te reo, is an Eastern Polynesian language and the indigenous language of the Māori people, the indigenous population of mainland New Zealand. A member of the Austronesian language family, it is closely related to Cook Islands Māori, Tuamotuan, and Tahitian. The Maori Language Act 1987 gave the language recognition as one of New Zealand's official languages alongside New Zealand Sign Language which was added as an Official language in New Zealand in 2006. There are several regional dialects of the language.
Prior to contact with Europeans, Māori lacked a written language or script. Written Māori now uses the Latin script, which was adopted and the spelling standardised by high-ranking Northern Māori in collaboration with English Protestant clergy in the 19th century.
Bilingual sign at railway station in Auckland, New Zealand
"First Lessons in the Maori Language", 1862, by W. L. Williams, third Bishop of Waiapu
He Taonga Te Reo – a celebration of Maori Language poster, Wellington Public Library (1995)
Bastion Point land rights activists with Māori-language signs