Pamela Jean "Pam" Barnes Ewing is a fictional character from the CBS primetime soap opera Dallas. Pamela is portrayed by actress Victoria Principal, first appearing on the show in the first episode, titled "Digger's Daughter", which was first broadcast on April 2, 1978. Dallas follows the trials of the wealthy Ewing family in the city of Dallas, Texas, which Pam has married into. Principal played Pam until the end of season 10 in 1987, when the character crashes her car into a truck carrying butane and propane and her body is severely burned. A year later, she was briefly played by actress Margaret Michaels in an attempt to write the character out. Pamela's storylines in season 1 focus on her relationship with her new husband, Bobby Ewing, and her fight against the considerable suspicion and hostility from within the Ewing family, due to Pamela being a member of the Barnes family. Pamela's love for Bobby remains a strong character trait throughout her tenure on the show, noted for its similarities to Romeo and Juliet, with two people from hostile families falling in love.

Dallas is an American prime time television soap opera that aired on CBS from April 2, 1978, to May 3, 1991. The series revolved around an affluent and feuding Texas family, the Ewings, who owned the independent oil company Ewing Oil and the cattle-ranching land of Southfork. The series originally focused on the marriage of Bobby Ewing and Pamela Barnes, whose families were sworn enemies. As the series progressed, Bobby's elder brother, oil tycoon J.R. Ewing, became the show's breakout character, whose schemes and dirty business became the show's trademark. When the show ended on May 3, 1991, J.R. was the only character to have appeared in every episode.