Zlata Leonidivna Ognevich is a Ukrainian singer and former politician. She represented Ukraine in the Eurovision Song Contest 2013 in Malmö with the song "Gravity", placing third. Ognevich previously attempted to represent Ukraine at the contest in 2010 and 2011.

Ukraine participated in Eurovision Song Contest 2013 with the song "Gravity" written by Karen Kavaleryan and Mikhail Nekrasov. The song was performed by Zlata Ognevich. The Ukrainian broadcaster National Television Company of Ukraine (NTU) organised a national final in order to select the Ukrainian entry for the 2013 contest in Malmö, Sweden. Nineteen entries competed in the national selection held on 23 December 2012 and "Gravity" performed by Zlata Ognevich was selected as the winner following the combination of votes from a five-member jury panel and a public televote.