1540 Broadway, formerly the Bertelsmann Building, is a 44-story office building on Times Square in the Theater District neighborhood of Manhattan in New York City. Designed by David Childs of Skidmore, Owings & Merrill (SOM), the building was developed by Broadway State Partners, a joint venture between Bruce Eichner and VMS Development. 1540 Broadway occupies a site bounded by Broadway to the west, 45th Street to the south, and 46th Street to the north. It was originally named for its anchor tenant, German media company Bertelsmann. The building is divided into two ownership units: HSBC and Edge Funds Advisors own the office stories, while Vornado Realty Trust owns retail space at the base.
1540 Broadway
View of 1540 Broadway from ground level, with the spire at left and the glass facade at right
Office lobby entrance
Seen from next to the Lyceum Theatre
Times Square is a major commercial intersection, tourist destination, entertainment hub, and neighborhood in Midtown Manhattan, New York City, New York, U.S. It is formed by the junction of Broadway, Seventh Avenue, and 42nd Street. Together with adjacent Duffy Square, Times Square is a bowtie-shaped plaza five blocks long between 42nd and 47th Streets.
Looking south (top) and north (bottom)
Image: New york times square terabass
Broadway at 42nd Street in 1898
A crowd outside One Times Square follows the progress of the Jack Dempsey vs. Georges Carpentier boxing fight in 1921.