The 1996 Jiffy Lube 300 was the 16th stock car race of the 1996 NASCAR Winston Cup Series and the fourth iteration of the event. The race was held on Sunday, July 14, 1996, in Loudon, New Hampshire, at New Hampshire International Speedway, a 1.058-mile (1.703 km) permanent, oval-shaped, low-banked racetrack. The race took the scheduled 300 laps to complete. In an emotional victory, Robert Yates Racing driver Ernie Irvan, who had recently came back from a near-fatal crash at the 1994 GM Goodwrench Dealer 400, would manage to dominate the late stages of the race to take his 13th career NASCAR Winston Cup Series victory, his first victory of the season, and his first victory in over two years. To fill out the top three, Robert Yates Racing driver Dale Jarrett and Rudd Performance Motorsports driver Ricky Rudd would finish second and third, respectively.
The 1996 Jiffy Lube 300 program cover, featuring Jeff Gordon.
The Crayon 301 is a 301 lap (318.458-mile annual NASCAR Cup Series stock car race held at the New Hampshire Motor Speedway in Loudon, New Hampshire.
Foxwoods Resort Casino was the title sponsor of the race from 2018 to 2021