The 2010 season was the Baltimore Ravens' 15th in the National Football League (NFL) and city of Baltimore, Maryland, the 13th to host home games at M&T Bank Stadium and their 3rd under head coach John Harbaugh. They played in the NFL's American Football Conference (AFC) North Division. The franchise improved from their 9–7 record from their previous season, with a 12–4 record, but had to settle for a wild card berth for the third straight year since Pittsburgh owned the tiebreaker for divisional record. As the AFC's #5 seed, the Ravens travelled to the #4 seeded Kansas City Chiefs defeated them soundly 30–7 in the Wild Card playoffs to advance. The following week however, the Ravens lost to their division rival and eventual AFC Champion Pittsburgh Steelers in the Divisional playoffs despite having a 21–7 lead at halftime.

John William Harbaugh is an American football coach who is the head coach for the Baltimore Ravens of the National Football League (NFL). Previously, he coached the defensive backs for the Philadelphia Eagles and served as the Eagles special teams coach for nine years. Harbaugh and his younger brother, former San Francisco 49ers and current Los Angeles Chargers head coach Jim Harbaugh, are the first pair of brothers in NFL history to serve as head coaches. Jack Harbaugh, Jim and John's father, served 45 years as a college defensive coach, an assistant coach, and a running backs coach. John and the Ravens beat his brother, Jim, and the 49ers at Super Bowl XLVII in New Orleans on February 3, 2013, by a score of 34–31.