Aap Mujhe Achche Lagne Lage is a 2002 Indian Hindi-language romantic drama film directed by Vikram Bhatt, starring Hrithik Roshan and Ameesha Patel. Upon release, it was a critical disaster, receiving overwhelmingly negative reviews. Notably, this is the second and final time the lead pair has worked together after their debut film Kaho Naa... Pyaar Hai (2000).

Vikram Bhatt is an Indian director, producer, screenwriter and actor. He is best known for directing the Raaz film series, an Indian horror series produced by Mahesh Bhatt and Mukesh Bhatt and for directing Ghulam (1998) starring Aamir Khan and Rani Mukherji, which was also produced by Mukesh Bhatt. For both of these films, he was nominated for the Filmfare Award for Best Director.