Telstar is a soccer ball made by Adidas. The iconic 32-panel alternating black-and-white design of the ball, based on the work of Eigil Nielsen, has since become a global standard design used to portray a soccer ball in different media.

Adidas AG is a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. It is the holding company for the Adidas Group, which also owns an 8.33% stake of the football club Bayern München, and Runtastic, an Austrian fitness technology company. Adidas's revenue for 2018 was listed at €21.915 billion.