Alice is a small town in Eastern Cape, South Africa that is named after Princess Alice, the daughter of the British Queen Victoria. It was settled in 1824 by British colonists. It is adjacent to the Tyhume River. It has a rail and road connection to East London, Qonce and other towns in the province. It forms part of Raymond Mhlaba Local Municipality.

The Eastern Cape is one of the nine provinces of South Africa. Its capital is Bhisho, but its two largest cities are East London and Gqeberha. Due to its climate and nineteenth century towns, it is a common location for tourists. It is also known for being home to many anti-apartheid activists, the most famous being Nelson Mandela hailing from the province.