Alternative rock is a category of rock music that evolved from the independent music underground of the 1970s. Alternative rock acts achieved mainstream success in the 1990s with the likes of the grunge, shoegaze, and Britpop subgenres in the United States and United Kingdom, respectively. During this period, many record labels were looking for "alternatives", as many corporate rock, hard rock, and glam metal acts from the 1980s were beginning to grow stale throughout the music industry. The emergence of Generation X as a cultural force in the 1990s also contributed greatly to the rise of alternative rock.

Punk rock is a music genre that emerged in the mid-1970s. Rooted in 1950s rock and roll and 1960s garage rock, punk bands rejected the corporate nature of mainstream 1970s rock music. They typically produced short, fast-paced songs with hard-edged melodies and singing styles with stripped-down instrumentation. Lyricism in punk typically revolves around anti-establishment and anti-authoritarian themes. Punk embraces a DIY ethic; many bands self-produce recordings and distribute them through independent labels.