Before Today is the eighth studio album by American recording artist Ariel Pink, credited to "Ariel Pink's Haunted Graffiti", and released on June 8, 2010. The album marked Pink's debut on the record label 4AD. It was his first official LP of new recordings since 2003's Worn Copy and his first written and recorded with a supporting band, referred to in the liner notes as "Ariel Pink's Haunted Graffiti".

Ariel Marcus Rosenberg, professionally known as Ariel Pink, is an American musician, singer, and songwriter whose work draws heavily from the popular music of the 1960s–1980s. His lo-fi aesthetic and home-recorded albums proved influential to many indie musicians starting in the late 2000s. He is frequently cited as "godfather" of the hypnagogic pop and chillwave movements, and he is credited with galvanizing a larger trend involving the evocation of the media, sounds, and outmoded technologies of prior decades, as well as an equal appreciation between high and low art in independent music.