The Bentley Continental R is a luxury coupé manufactured by British automobile manufacturer Bentley Motors from 1991 to 2003. It was the first Bentley to feature a body not shared with a Rolls-Royce model since the 1965 S3 Continental and was the first to use the GM 4L80-E transmission. The Continental R was the fastest, most expensive, and most powerful Bentley automobile of its day. It was also the most expensive production car in the world at its introduction. A convertible derivative, called the Bentley Azure, was launched in 1995.

Bentley Motors Limited is a British designer, manufacturer and marketer of luxury cars and SUVs. Headquartered in Crewe, England, the company was founded by W. O. Bentley (1888–1971) in 1919 in Cricklewood, North London, and became widely known for winning the 24 Hours of Le Mans in 1924, 1927, 1928, 1929 and 1930. Bentley has been a subsidiary of the Volkswagen Group since 1998 and consolidated under VW's premium brand arm Audi since 2022.