William Abb Cannon Sr. was an American football halfback and tight end who played in the American Football League (AFL) and the National Football League (NFL). He attended Louisiana State University (LSU), where he played college football as a halfback, return specialist, and safety for the LSU Tigers. At LSU, Cannon was twice named a unanimous All-American, helped the 1958 LSU team win a national championship, and received the Heisman Trophy as the nation's most outstanding college player in 1959. His punt return against Ole Miss on Halloween night in 1959 is considered by fans and sportswriters to be one of the most famous plays in LSU sports history.

Louisiana State University is an American public land-grant research university in Baton Rouge, Louisiana. The university was founded in 1860 near Pineville, Louisiana, under the name Louisiana State Seminary of Learning & Military Academy. The current LSU main campus was dedicated in 1926, consists of more than 250 buildings constructed in the style of Italian Renaissance architect Andrea Palladio, and the main campus historic district occupies a 650-acre (260 ha) plateau on the banks of the Mississippi River.