Jayasimha, better known as Bobby Simha, is an Indian actor who predominantly appears in Tamil and Telugu films. After making brief appearances in the films Kadhalil Sodhappuvadhu Yeppadi and Pizza (2012), he portrayed a kidnapper in Nalan Kumarasamy's Soodhu Kavvum and a comic villain in Alphonse Putharen's Neram. Simha's subsequent performance as the Madurai gangster Sethu in Karthik Subbaraj's Jigarthanda (2014) won him critical acclaim and the National Film Award for Best Supporting Actor.

Neram (transl. 'Time') is a 2013 Indian black comedy thriller film written, directed and edited by Alphonse Puthren in his directorial debut. It is simultaneously made in Malayalam and Tamil languages. It is an extended version of the short film of the same name, which he directed in 2009. It stars Nivin Pauly, Nazriya Nazim and Bobby Simha in both versions. Supporting roles were played by Manoj K. Jayan, Shammi Thilakan, Lalu Alex, and Willson Joseph in Malayalam version, while Nassar, Thambi Ramiah, John Vijay and Shabareesh Varma portrayed the characters in Tamil version.