Bond Street
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Bond Street in the West End of London links Piccadilly in the south to Oxford Street in the north. Since the 18th century the street has housed many prestigious and upmarket fashion retailers. The southern section is Old Bond Street and the longer northern section New Bond Street, a distinction not generally made in everyday usage.
New Bond Street
In High-Change in Bond Street (1796), James Gillray caricatured the lack of courtesy on Bond Street (young men taking up the whole footpath), which was a grand fashionable milieu at the time.
Bond Street has always been divided into two sections: Old Bond Street to the south and New Bond Street to the north. The London branch of the jeweller Tiffany & Co. is next to the divide, on the Old Bond Street side.
Sotheby's
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Sotheby's is a British-founded multinational corporation with headquarters in New York City. It is one of the world's largest brokers of fine and decorative art, jewellery, and collectibles. It has 80 locations in 40 countries, and maintains a significant presence in the UK.
Sotheby's worldwide headquarters on York Avenue, on the Upper East Side of Manhattan
A book sale in progress at Messrs Sotheby, Wilkinson & Hodge of Wellington Street, London, 1888
Sotheby's office on New Bond Street, London
A fine art auction at Sotheby's in NYC, in 2010. Bidders could be physically present, or bid online or over the phone.