Brick and mortar is an organization or business with a physical presence in a building or other structure. The term brick-and-mortar business is often used to refer to a company that possesses or leases retail shops, factory production facilities, or warehouses for its operations. More specifically, in the jargon of e-commerce businesses in the 2000s, brick-and-mortar businesses are companies that have a physical presence and offer face-to-face customer experiences.
Bricks and mortar retail shops on Marylebone High Street, London
The Galanterie-, Kurz- und Spielwaren-Laden store in Uetersen, Germany in 1901
A fruit stand at a village market in Afghanistan.
Bricks and mortar retail shops along the Fredrikinkatu street in the center of Helsinki, Finland
E-commerce is the activity of electronically buying or selling products on online services or over the Internet. E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. E-commerce is the largest sector of the electronics industry and is in turn driven by the technological advances of the semiconductor industry.
Store closing flags outside a Toys R Us in Deptford, New Jersey. Despite investments, the chain struggled to win market share in the age of digital commerce.
