British Ever Ready Electrical Company
The British Ever Ready Electrical Company (BEREC) was a British electrical firm formed in 1906 as the export branch of the American Eveready Battery Company. In 1914 it became independent of its American parent company.
Barnet House (formerly Ever Ready House), 2007
An old Ever Ready battery
A BEREC-branded battery
Eveready Battery Company, Inc. is an American manufacturer of electric battery brands Eveready and Energizer, owned by Energizer Holdings. Its headquarters are located in St. Louis, Missouri.
January 1899 Ever-Ready flashlight ad mentioning the proceedings against the alleged patent-infringing rival companies
1899 Eveready flashlight
"9 Lives" logo
Eveready #742 1½ volt "A" battery with Fahnestock clip terminals for vacuum tube radios (1920s logo)