Cosplay restaurants are theme restaurants and pubs that originated in Akihabara, Tokyo, Japan, around the late 1990s and early 2000s. They include maid cafés and butler cafés , where the service staff dress as elegant maids, or as butlers. The staff treat the customers as masters and mistresses in a private home rather than merely as café customers. Such restaurants and cafés have quickly become a staple of Japanese otaku culture.