Charles Hammerman Rivkin is an American media executive and former United States diplomat who is chairman and chief executive officer (CEO) of the Motion Picture Association (MPA).
Charles Rivkin
Motion Picture Association
The Motion Picture Association (MPA) is an American trade association representing the five major film studios of the United States, as well as the video streaming service Netflix. Founded in 1922 as the Motion Picture Producers and Distributors of America (MPPDA) and known as the Motion Picture Association of America (MPAA) from 1945 until September 2019, its original goal was to ensure the viability of the American film industry. In addition, the MPA established guidelines for film content which resulted in the creation of the Motion Picture Production Code in 1930. This code, also known as the Hays Code, was replaced by a voluntary film rating system in 1968, which is managed by the Classification and Rating Administration (CARA).
Jack Valenti was the president of Motion Picture Association of America for 38 years.
Former U.S. Ambassador to France and Assistant Secretary of State Charles Rivkin became the chairman and CEO of the MPAA in 2017