Ventura Publisher was the first popular desktop publishing package for IBM PC compatible computers running the GEM extension to the DOS operating system. The software was originally developed by Ventura Software, a small software company founded by John Meyer, Don Heiskell, and Lee Jay Lorenzen, all of whom met while working at Digital Research. It ran under an included run-time copy of Digital Research's GEM.

GEM is a discontinued operating environment released by Digital Research in 1985. GEM is known primarily as the native graphical user interface of the Atari ST series of computers, providing a WIMP desktop. It was also available for IBM PC compatibles and shipped with some models from Amstrad. GEM is used as the core for some commercial MS-DOS programs, the most notable being Ventura Publisher. It was ported to other computers that previously lacked graphical interfaces, but never gained traction. The final retail version of GEM was released in 1988.