Tyree Cinque Simmons, known professionally as DJ Drama, is an American disc jockey (DJ), record executive and music promoter. He initially gained recognition as the DJ for Atlanta-based rapper T.I., and continued to gain prominence hosting mixtapes for other hip hop artists. His trademark Gangsta Grillz series is present on releases of which he has compiled; it has been popularized by artists including Lil Wayne, Tyler the Creator, Snoop Dogg, Yo Gotti, YoungBoy Never Broke Again, Fabolous, Jeezy, Meek Mill, and Gucci Mane, among others. Alongside record producer and fellow Philadelphia native Don Cannon, he co-founded the record label Generation Now in 2015, an imprint of Atlantic Records which has signed artists including Lil Uzi Vert and Jack Harlow.

Clifford Joseph Harris Jr., better known by the stage names T.I. and Tip, is an American rapper. Born and raised in Atlanta, Georgia, Harris is known as one of the pioneers of the hip hop subgenre trap music, along with fellow Atlanta-based rappers Jeezy and Gucci Mane. Harris first became aquainted with local music executive Kawan "KP" Prather, and joined his company Ghet-O-Vision Entertainment by the late 1990s. He was led to sign his first major-label record deal in 1999 with its parent company LaFace Records, an imprint of Arista Records. His debut studio album, I'm Serious (2001) was met with lukewarm commercial reception and became his only release with the label. He then signed with Atlantic Records, where he soon reached his mainstream breakthrough and co-founded his own label imprint, Grand Hustle Records by 2003.