The Daimler Company Limited, before 1910 known as the Daimler Motor Company Limited, was an independent British motor vehicle manufacturer founded in London by H. J. Lawson in 1896, which set up its manufacturing base in Coventry. The company bought the right to the use of the Daimler name simultaneously from Gottlieb Daimler and Daimler-Motoren-Gesellschaft of Cannstatt, Germany. After early financial difficulty and a reorganisation of the company in 1904, the Daimler Motor Company was purchased by Birmingham Small Arms Company (BSA) in 1910, which also made cars under its own name before the Second World War. In 1933, BSA bought the Lanchester Motor Company and made it a subsidiary of the Daimler Company.

Henry John Lawson, also known as Harry Lawson, was a British bicycle designer, racing cyclist, motor industry pioneer, and fraudster. As part of his attempt to create and control a British motor industry Lawson formed and co floated The Daimler Motor Company Limited in London in 1896. It later began manufacture in Coventry. Lawson organised the 1896 Emancipation Day drive now commemorated annually by the London to Brighton Veteran Car Run on the same course.