Deckers Outdoor Corporation, doing business as Deckers Brands, is a footwear designer and distributor based in Goleta, California, United States. It was founded in 1973 by University of California, Santa Barbara alumni Doug Otto and Karl F. Lopker. In 1975, the company was incorporated in California under the name Deckers Corporation. In October 1993, Deckers initiated a public offering of stock in its company. Deckers' portfolio of brands includes UGG, Teva, Sanuk, Hoka One One and Koolaburra.

UGG is an American fashion company primarily known for its sheepskin boots, founded in 1978 by Australian surfer Brian Smith in Santa Monica, California. After putting on his pair of Australian sheepskin boots after a chilly late-night surf in Malibu, Smith realized sheepskin boots weren't available in the United States like they were in Australia, giving Smith the idea to create UGG. UGG also sells apparel, accessories, and home textiles.