E3 was an annual trade event for the video game industry organized and presented by the Entertainment Software Association (ESA). It was held principally in Los Angeles from 1995 to 2019, with its final iteration held virtually in 2021. The event hosted developers, publishers, hardware manufacturers, and other industry professionals who used the occasion to introduce and advertise upcoming games, hardware, and merchandise to the press. During its existence, E3 was the world's largest and most prestigious annual gaming expo.
The Los Angeles Convention Center (west wing view) where the event took place each year
Los Angeles Convention Center during E3 2005, with an Atari banner hanging over the South Hall lobby
E3 2015 with Uncharted 4: A Thief's End banner
A trade show, also known as trade fair, trade exhibition, or trade exposition, is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products and services, meet with industry partners and customers, study activities of rivals, and examine recent market trends and opportunities.
Stands during MWC Barcelona 2019, a trade show for the mobile communications industry in Barcelona, Spain
IBM stand during CeBIT 2010 at the Hanover Fairground, the largest exhibition ground in the world, in Hanover, Germany
A small trade show in Croatia, with the exhibition booth of the Croatian Chamber of Economy
The large format work that can be done at international trade shows
