Eastmont Town Center is a shopping mall and social services hub located on 33 acres (130,000 m2) bounded by Foothill Boulevard, Bancroft Avenue, 73rd Avenue, and Church Street, in the Frick neighborhood of East Oakland. The mall opened in phases between 1966 and 1974 on the site of a 1920s-era Chevrolet automobile factory called Oakland Assembly. Architect William Pereira designed the building. It is physically almost next to, and by entry access a few blocks away from the similarly sized Evergreen Cemetery. The official grand opening ceremony was held in November 1970.

East Oakland is a geographical region of Oakland, California, United States, that stretches between Lake Merritt in the northwest and San Leandro in the southeast. As the southeastern portion of the city, East Oakland takes up the largest portion of the city's land area.