Edward Rollins is an American political consultant and advisor who has worked on several high-profile Republican political campaigns in the United States. In 1983 and 1984, Rollins was national campaign director for the successful Reagan-Bush 1984 campaign. He is currently Chief Political Strategist at the pro-Ron DeSantis PAC Ready for Ron.

The 1984 presidential campaign of Ronald Reagan was a successful re-election campaign for U.S. President Ronald Reagan and Vice President George H. W. Bush. President Reagan authorized the formation of his 1984 reelection campaign committee, Reagan-Bush '84, on October 17, 1983. He made the formal announcement of his candidacy for re-election on January 29, 1984. On August 23, 1984, he secured the nomination of the Republican Party at its convention in Dallas, Texas. The convention nominated Vice President Bush as his running mate.