Emil Jellinek, known after 1903 as Emil Jellinek-Mercedes, was an automobile entrepreneur of the Daimler Motoren Gesellschaft (DMG), responsible in 1900 for commissioning the first modern automobile, the Mercedes 35hp. Jellinek created the Mercedes trademark in 1902, naming it in honor of his daughter, Mercédès Jellinek.

Daimler-Motoren-Gesellschaft was a German engineering company and later automobile manufacturer, in operation from 1890 until 1926. Founded by Gottlieb Daimler (1834–1900) and Wilhelm Maybach (1846–1929), it was based first in Cannstatt. Daimler died in 1900, and their business moved in 1903 to Stuttgart-Untertürkheim after the original factory was destroyed by fire, and again to Berlin in 1922. Other factories were located in Marienfelde and Sindelfingen.