The floral industry is focused on the production, distribution and sale of flowers for human enjoyment. The floral industry began in the Golden Century of the Netherlands, where flowers were grown on a large scale on vast estates. The industry continues to diversify from the production of cut flowers to the production and sale of plants and flowers in many different forms. The global floral industry market size is estimated to be worth US$ 50040 million in 2022 and is forecast to increase to US$ 58030 million by 2028 with a compound annual growth rate of 2.5% during the review period.

Cut flowers are flowers and flower buds that have been cut from the plant bearing it. It is removed from the plant for decorative use. Cut greens are leaves with or without stems added to the cut flowers for contrast and design purposes. These displays improve the quality of the human environment.