Found footage is a cinematic technique in which all or a substantial part of the work is presented as if it were film or video recordings recorded by characters in the story, and later "found" and presented to the audience. The events on screen are typically seen through the camera of one or more of the characters involved, often accompanied by their real-time, off-camera commentary. For added realism, the cinematography may be done by the actors themselves as they perform, and shaky camera work and naturalistic acting are routinely employed. The footage may be presented as if it were "raw" and complete or as if it had been edited into a narrative by those who "found" it.

The Blair Witch Project is a 1999 American supernatural horror film written, directed and edited by Daniel Myrick and Eduardo Sánchez. It is a fictional story of three student filmmakers—Heather Donahue, Michael C. Williams, and Joshua Leonard—who hike into the Black Hills near Burkittsville, Maryland, in 1994 to film a documentary about a local myth known as the Blair Witch. The three disappear, but their equipment and footage are discovered a year later. The purportedly "found footage" is the movie the viewer sees.